Digital Out of Home - (DOOH) News

Stay informed with the latest updates in Digital Out of Home (DOOH). Featuring dynamic screens and programmatic AI, DOOH optimizes ad placements and boosts engagement. Follow global trends and innovations in the DOOH industry here.

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PATTISON Modernizes Out-of-Home Advertising with Broadsign Technology

PATTISON, Canada's largest OOH media owner, has adopted Broadsign's comprehensive OOH technology stack, marking an expansion of their previous partnership. Broadsign's solutions offer a centralized hub for PATTISON’s programmatic...

Schindler and FRAMEN Launch Digital Ads in Hotel Elevators

Schindler, in collaboration with digital marketing firm FRAMEN, is transforming the landscape of in-elevator advertising by introducing high-quality digital screens across 150 upscale hotels in the DACH region. This...

Taggify Debuts New Digital Advertising Platform at ALOOH 2024

The ALOOH 2024 forum, held in Mexico from April 17-19, featured the introduction of a new Digital Out of Home (DOOH) advertising platform by Taggify, a prominent player in...

VIOOH Launches Programmatic Ads with Beijing Metro, Expands DOOH in China

VIOOH, a global leader in digital out-of-home (DOOH) advertising technology, has announced a new partnership with Beijing Top Result Metro Advertising Co., Ltd. This collaboration introduces real-time programmatic advertising...

HYPER Media Partners with Vistar Media to Enhance pDOOH Advertising in New Zealand

HYPER Media, the leading retail digital-out-of-home (DOOH) media owner in New Zealand, has announced a strategic partnership with Vistar Media, a global leader in programmatic DOOH advertising technology. This...

Firefly and Hangry Media Launch Innovative Digital Top Screens in Madrid

Firefly, a prominent US-based media company, has recently expanded its innovative advertising solutions to Madrid, Spain, in partnership with Hangry Media. This collaboration introduces Digital Top Screens, a new...

Plan B Media Partners with Vistar Media to Advance pDOOH Advertising in Thailand and Singapore

Plan B Media, a premier provider of out-of-home (OOH) media services in Southeast Asia, has teamed up with Vistar Media, a global leader in technology solutions for OOH media....

Loop Media Partners with Adnimation to Boost CTV Ad Revenues

Loop Media, Inc., a distinguished provider of multichannel streaming services on Connected TV (CTV) platforms, has announced a strategic alliance with Adnimation Ltd., a frontrunner in digital publishing growth...

Jet Line Collaborates with Gemius to Enhance Outdoor Advertising Insights

Jet Line, an outdoor advertising agency based in Poland, has recently announced a collaboration with Gemius, a research firm, to enhance the measurement of outdoor advertising's reach. This partnership...

Place Exchange Partners with DeepIntent to Bring DOOH Offering to Healthcare

Place Exchange, the leading supply-side platform (SSP) for programmatic digital out-of-home (DOOH) media, has announced a pioneering partnership with DeepIntent, a specialized demand-side platform (DSP) for the healthcare industry....
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