Market Insights
Out of Home Advertising Reaches $41.9 Billion, Forecasted to Hit $45.3 Billion in 2024
The World Out of Home Organisation (WOO) has unveiled its 2024 Global Expenditure Survey, showing substantial growth in the Out of Home (OOH) advertising sector. In 2023, global OOH...
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Hardware
Digital Out Of HomeDOOH News
Gran Pantalla, Screensor Tech, and DENEVA Launch DigiTaxi Advertising Pilot in Madrid
Gran Pantalla, Screensor Tech, and DENEVA have introduced DigiTaxi, a pioneering project in Madrid. This initiative integrates digital screens inside taxis to deliver personalized...
VMO Unveils The Halo: The Longest Digital Curved Screen in the Southern Hemisphere
Sydney – VMO has launched "The Halo," a 40-metre-wide digital curved screen, at Sydney’s Lower North Shore. This installation is part of the newly...
Nickelytics Acquires On Touch Go to Expand into DOOH Advertising
Nickelytics, a company known for its data-driven advertising solutions, has acquired On Touch Go, an innovative advertising platform. This acquisition is a key step...
Ocean Outdoor Expands Premium DOOH Network in Edinburgh’s St James Quarter
UK – Ocean Outdoor has completed the expansion of its premium digital out-of-home (DOOH) network in St James Quarter, Edinburgh. This development is timed...
IGPDecaux Wins 13-Year Contract for Rome Metro, Buses, and Tramways
ROME, Italy - JCDecaux SE, a leading global outdoor advertising company, has announced that IGPDecaux, in which JCDecaux holds a 60% stake, has secured...
Spotlight
Display Tech
Latest in Display Technologies
i3-Technologies Acquires CTOUCH to Expand Interactive Technology Solutions
i3-Technologies, a provider of interactive technology solutions, has acquired CTOUCH, a company known for its sustainable touchscreen technologies. This acquisition is expected to enhance...
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Software
Case StudiesDigital Signage
Europa-Park Enhances Visitor Experience with Advanced Digital Wayfinding Kiosks by Infinitus
In 2024, Europa-Park enhanced its wayfinding system by upgrading to state-of-the-art digital outdoor kiosks. The upgrade featured 75” portrait freestanding and 32” portrait wall-mounted imotion FLOW kiosks, customized to...
University of Northern Colorado Transforms Campus Communication with Appspace Digital Signage
The University of Northern Colorado (UNC), a renowned institution recognized for its comprehensive doctoral research and diverse educational programs, caters to a vibrant community...
Cetol’s Digital Outdoor Advertising Campaign in Argentina with Taggify
Cetol, a renowned brand under AkzoNobel, embarked on a digital outdoor advertising campaign in Argentina. Leveraging the sophisticated capabilities of the Taggify platform and...
Showcase Cinemas Transforms Movie-Going Experience with Philips Digital Signage
PPDS, the global provider of Philips Professional Displays, and DEEL Media, a digital signage solutions specialist, have successfully upgraded the visual experience at Showcase...