Wednesday, July 9, 2025

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Broadsign Automates Guaranteed In-Advance DOOH Buys for Media Buyers

Broadsign announced the launch of "Broadsign In-Advance," a new capability for its platform designed to automate guaranteed digital out-of-home (DOOH) advertising transactions booked ahead...

VIOOH, Zoom Media UK Partner for Programmatic DOOH Ads in UK Gyms

VIOOH, a global digital out-of-home (DOOH) supply-side platform, has formed a UK-wide programmatic partnership with Zoom Media UK, a digital media owner specializing in...

Shinka and Place Exchange Partner to Enable Programmatic Ad Buying in Luxury Hotel Networks

Shinka, a programmatic advertising solutions provider, has partnered with Place Exchange, a leading supply-side platform (SSP) for out-of-home (OOH) media, to offer advertisers programmatic...

Place Exchange Expands Programmatic DOOH Access to 100,000+ Global Screens

Place Exchange, a major independent supply-side platform (SSP) for digital out-of-home (DOOH) advertising, has significantly broadened its international footprint, adding 12 billion monthly impressions...

AFA Decaux and VIOOH Expand Programmatic DOOH Partnership in Denmark

AFA Decaux, Denmark’s largest out-of-home (OOH) advertising provider with a 40% market share, has extended its partnership with VIOOH, a global digital-out-of-home (DOOH) supply-side...

Helloo, VIOOH Partner to Expand Programmatic DOOH in Brazil

Brazilian media company helloo has announced a partnership with VIOOH, a global digital out-of-home (DOOH) supply-side platform, to introduce programmatic advertising across its network...

ECN and VIOOH Expand Programmatic DOOH in Premium European Offices

ECN, a leading digital out-of-home office media publisher, has announced a new partnership with VIOOH, a global premium digital out-of-home (DOOH) supply-side platform. This...

FRAMEN and VIOOH Partner to Expand Programmatic DOOH in Australia

Digital signage provider FRAMEN has announced a partnership with VIOOH, a global digital out-of-home (DOOH) supply-side platform, to introduce programmatic digital advertising screens across...

Moving Walls and Emerging Media Partner to Modernize Sri Lanka’s OOH Advertising

Sri Lanka – Moving Walls, a provider of out-of-home (OOH) advertising technology, has partnered with Emerging Media, a leading location-based digital display network in...

Haleon Partners with Vistar Media to Boost Global Programmatic OOH Strategy

Haleon, a global leader in consumer healthcare, has selected Vistar Media as its preferred partner for programmatic out-of-home (OOH) advertising across key markets. This...

Hypermedia Launches HMX pDOOH Platform with Exclusive Publicis Media Access

Hypermedia, a digital out-of-home (DOOH) technology company in the UAE, has launched its new HMX pDOOH platform, offering Publicis Media Middle East (ME) exclusive...

Screenverse and SOMO Launch 4,000 Digital Taxi Tops Across New York City

Screenverse has announced a new partnership with SOMO, New York City’s largest digital taxi top network, to introduce 4,000 digital screens on 2,000 taxis...

Global Programmatic DOOH Market: Key Trends & Insights from 2024 VIOOH Report

The latest VIOOH ‘State of the Nation 2024’ report reveals strong growth and investment in the programmatic digital out-of-home (pDOOH) advertising sector across key...

Screenverse Rebrands as “Screenverse + TouchSource,” Expands Into Retail Advertising

Screenverse has announced the rebranding of its "Screenverse Office" programmatic network to "Screenverse + TouchSource," reflecting its strategic expansion beyond office buildings and into...

KEVANI and VIOOH Partner to Expand Programmatic DOOH Across the U.S.

KEVANI, Inc., a company specializing in out-of-home (OOH) media development, has announced a new partnership with VIOOH, a global digital out-of-home (DOOH) supply-side platform....

Smartags and Adgebra Partner to Innovate DOOH Advertising in India

Smartags, a company in Digital Out-of-Home (DOOH) advertising, has formed a strategic partnership with Inuxu, the developer of the Adgebra platform. This collaboration aims...

Vistar Media Expands Programmatic DOOH Solutions to Brazil

Vistar Media, a prominent global provider of out-of-home (OOH) media technology solutions, has announced its official expansion into the Brazilian market. This initiative, conducted...
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