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DOOH
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Perion Network Launches ‘Anyplace TV’ to Bridge CTV and DOOH Advertising Channels
Perion Network Ltd., a technology company specializing in digital advertising, has announced the launch of Anyplace TV, a new solution designed to enhance video...
Out-of-Home Advertising Revenue Reaches Record $2.04 Billion in Q3 2024 – OAAA
Out-of-home (OOH) advertising continues its upward trajectory, achieving a record $2.04 billion in revenue during the third quarter of 2024. This marks a 4.3%...
Veridooh Partners with Zuiver Group to Bring Independent OOH Verification to the Netherlands
Australian adtech company Veridooh has announced a strategic partnership with the Netherlands-based Zuiver Group, marking Veridooh’s entry into the Dutch out-of-home (OOH) advertising market....
Redner’s Markets Launches In-Store Media Network with Grocery TV
Redner’s Markets, a U.S.-based grocery chain operating 44 locations, has entered a partnership with Grocery TV, a prominent in-store retail media platform. This collaboration...
StackAdapt and Bell Media Partner to Boost Programmatic Advertising in Canada
StackAdapt, a leading multi-channel programmatic advertising platform, and Bell Media, Canada’s top media and entertainment company, have entered a strategic partnership. The collaboration will...
Ocean Outdoor Announces Changes to Senior Leadership Team
Ocean Outdoor has revealed a series of senior leadership promotions, set to take effect on January 1, 2025, as part of its strategy to...
Billups Acquires Mediabridge Global to Strengthen Presence in UK and EMEA Markets
Billups, a leading independent out-of-home (OOH) advertising agency, has announced the acquisition of Mediabridge Global, a UK-based OOH media specialist. The acquisition is aimed...
Western Union Launches Media Network
Western Union, a global leader in cross-border money movement and payments, has introduced its new Media Network. This initiative aims to help brands engage...
JCDecaux SE Reports Strong Q3 2024 Performance: Revenue Grows by +10.9%
JCDecaux SE (Euronext Paris: DEC), the world’s leading outdoor advertising company, has released its financial results for the third quarter of 2024, reporting robust...
VIOOH Reports 2023 Carbon Emissions Well Below Advertising Industry Benchmarks
VIOOH, a prominent global digital out-of-home (DOOH) supply-side platform, recently announced its carbon emissions for 2023, revealing emissions significantly below industry averages for programmatic...
Primedia Outdoor Achieves Seedooh Certification for DOOH in South Africa
Primedia Outdoor, a prominent player in South Africa’s digital out-of-home (DOOH) advertising sector, has announced that its DOOH inventory has been independently verified by...
OOHMAA Announces Q3 Winners of ‘The Speccies’ Awards
The Out of Home Media Association Aotearoa (OOHMAA) has revealed the Q3 winners of ‘The Speccies,’ a quarterly recognition of excellence in New Zealand’s...
BackLite Media Partners with VIOOH to Expand Programmatic DOOH in the UAE
BackLite Media, a leading out-of-home (OOH) advertising company in the UAE, has announced a strategic partnership with VIOOH, a global digital out-of-home (DOOH) supply-side...
Ad Net Zero Launches Global Framework for Measuring Carbon Emissions in Media
Ad Net Zero (ANZ) has introduced the Global Media Sustainability Framework (GMSF) 2024, a comprehensive system designed to enhance carbon tracking in the advertising...
Abu Dhabi to Host World’s Second Sphere Entertainment Venue
The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) and Sphere Entertainment Co. have announced a partnership to develop the world’s...
Co-op Expands Retail Media Network with 300 New Digital Screens Across UK Stores
The Co-op Media Network (CMN) has announced plans to install 300 new front-of-store digital media screens, expanding its digital advertising network to over 9,000...
Billups Launches New Contextual and Creative Attention Metrics for OOH Media
Billups, a leading independent Out-of-Home (OOH) managed services agency, has launched contextual and creative attention metrics for OOH media. The new attention metric evaluates...
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