Friday, November 29, 2024

World Out of Home Organization Expands with 14 New Members Across the Globe

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The World Out of Home Organization (WOO) has announced the addition of 14 new members from Africa, the Middle East, Europe, Asia, and the United States, further expanding its global reach and influence. This latest growth brings WOO’s total membership to over 250 organizations, representing a diverse spectrum of the out-of-home (OOH) advertising industry.

New Members Across Key Sectors

The new members include a mix of national and international media owners, service providers, suppliers, and national media agencies:

Media Owners:

  1. One S.R.L. (Italy)
  2. Livesystems AG (Switzerland)
  3. Grand Stazioni Retail spa (Italy)
  4. LED Media d.o.o. Banja Luka (Bosnia and Herzegovina)
  5. Loatsad Promomedia (Nigeria)
  6. Times OOH (India)
  7. SKYRN (Kuwait)
  8. Streetvox (Italy – International)

OOH Service Providers/Suppliers:

  1. Blue Zoo (USA)
  2. Shenzhen Fabulux Technology Co (China)
  3. Out of Home Measurement Council (South Africa)
  4. Zhejiang Dahua Technology Co (China)

National Media Agencies:

  1. Garland Media (South Africa)
  2. Bloomingterra (Republic of Korea)

Expanding Expertise in OOH Advertising

Mark Flys, WOO’s Chief Operating Officer, highlighted the significance of the organization’s growing membership. “With more than 250 members, WOO is going from strength to strength, not just in terms of numbers, but in the expertise, knowledge, and insight being provided by a wide range of organizations from all around the world and every sector of the industry,” he said.

Global Influence

This expansion highlights WOO’s ongoing efforts to broaden its reach and bring together a wide range of stakeholders in the out-of-home advertising sector. By welcoming new members from various regions and sectors, the organization continues to provide a platform for collaboration and the exchange of industry knowledge on a global scale.

To know more about WOO members visit: https://www.worldooh.org/our-members

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