The World Out of Home Organization (WOO) has expanded its global network with 14 new members spanning diverse sectors and regions, reinforcing its position as the leading international association for the Out of Home (OOH) advertising industry. The additions include eight national media owners, three OOH service providers/suppliers, one international media owner, one national media agency, and one national OOH association, representing every continent. WOO’s membership now exceeds 270 organizations worldwide.
New Member Breakdown
The national media owners joining WOO are:
- Revolution 360 (Australia)
- Defernciarte (Mexico)
- Korea OOH Advertising Center (South Korea)
- Blue Label Media (South Africa)
- London City Airport (UK)
- Infinity Outdoor Ltd (UK)
- Al Arabia (Saudi Arabia)
- Ballyhoo Media Services (USA)
OOH service providers/suppliers include:
- Nickelytics (USA)
- Grupo Publimovil (El Salvador)
- Shenzhen Liantronics Co., Ltd (China)
Additional new members are:
- BM Outdoor Media (international media owner, USA)
- Ability (national media agency, Saudi Arabia)
- Verband Out of Home Austria OOHA (national OOH association, Austria)
Mark Flys, Chief Operating Officer of WOO, commented: “It’s extremely encouraging to see the continuous flow of companies wishing to join WOO. The more members we have, the greater amount of expertise, insights and ideas available to the industry as a whole.”
