Digital Out of Home - (DOOH) News
Stay informed with the latest updates in Digital Out of Home (DOOH). Featuring dynamic screens and programmatic AI, DOOH optimizes ad placements and boosts engagement. Follow global trends and innovations in the DOOH industry here.
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Vistar Media Expands Programmatic DOOH Solutions to Brazil
Vistar Media, a prominent global provider of out-of-home (OOH) media technology solutions, has announced its official expansion into the Brazilian market. This initiative, conducted in collaboration with PRODOOH, Vistar’s...
Market Media Partners with Seedooh for Verified DOOH Advertising
Market Media, the retail media network of The Warehouse Group, has announced a partnership with Seedooh, joining their Verified Network. This collaboration will leverage Seedooh’s Independent Verification Platform (IVP)...
VIOOH and Intersection Announce Partnership for pDOOH Advertising Across Major US Cities
VIOOH, a leading global digital out-of-home (DOOH) supply-side platform, has formed a new nationwide partnership with Intersection, a prominent out-of-home media and technology company. This collaboration aims to expand...
Gran Pantalla, Screensor Tech, and DENEVA Launch DigiTaxi Advertising Pilot in Madrid
Gran Pantalla, Screensor Tech, and DENEVA have introduced DigiTaxi, a pioneering project in Madrid. This initiative integrates digital screens inside taxis to deliver personalized and geolocated advertising, making Madrid...
VMO Unveils The Halo: The Longest Digital Curved Screen in the Southern Hemisphere
Sydney – VMO has launched "The Halo," a 40-metre-wide digital curved screen, at Sydney’s Lower North Shore. This installation is part of the newly developed Mall 88, a retail...
Nickelytics Acquires On Touch Go to Expand into DOOH Advertising
Nickelytics, a company known for its data-driven advertising solutions, has acquired On Touch Go, an innovative advertising platform. This acquisition is a key step for Nickelytics in expanding its...
Ocean Outdoor Expands Premium DOOH Network in Edinburgh’s St James Quarter
UK – Ocean Outdoor has completed the expansion of its premium digital out-of-home (DOOH) network in St James Quarter, Edinburgh. This development is timed with the ongoing international summer...
IGPDecaux Wins 13-Year Contract for Rome Metro, Buses, and Tramways
ROME, Italy - JCDecaux SE, a leading global outdoor advertising company, has announced that IGPDecaux, in which JCDecaux holds a 60% stake, has secured a 13-year contract for advertising...
Screen Network Launches Second Super Screen in Katowice, Dubbed “Silesian Times Square”
Screen Network, a leader in Poland's digital out-of-home advertising market, has announced the launch of its second large-format screen in Katowice. The new digital billboard, installed on the facade...
Media247 Unveils Innovative Digital Display “The Palace” in Dubai
Daktronics and Media247 have introduced a new digital display on Sheikh Zayed Road in Dubai, enhancing the city’s digital out-of-home (DOOH) advertising landscape. The display, named “The Palace Screen...
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