October 3 JCDecaux and Network Rail will unveil their vision of rail advertising of the future, with the launch of state-of-the art digital locations at Euston Station. In a media
Digital Vision of the future unveiled at Euston Station with ‘e-motion’ launch
Total Media Digital Signage Award goes to AOpen for best small all-in-one display
During the Premios Total Media 2011 Digital Signage awards on 28 September’11 AOpen received an award for best small all-in-one display (Pantallas Pequeño formato). This award was granted by Total Media
In-Vehicle Applications Hit the Road – Top Three Tips to Build Market Proven In-Vehicle System
As Intelligent Transportation Systems (ITS) becomes a global trend, abundant opportunities lie ahead. In response to these demands NEXCOM has developed a complete range of total solutions for in-vehicle computing which are capable of a diverse range of
rVue Forms Strategic Partnership with Billups Worldwide
rVue, Inc. has entered into a partnership with Billups, a leader in Out-Of-Home (OOH) media solutions. This collaboration integrates rVue’s cutting-edge Digital Out-Of-Home (DOOH) Demand Side Platform (DSP) with the Billups Out-Of-Home Management Application (BOOHMA), enhancing the capabilities of both entities to serve major advertising agencies more effectively.
The integration of rVue’s DSP into Billups’ BOOHMA is poised to transform the way agencies connect to digital signage advertising inventories, streamlining the planning and buying process for DOOH media. With this alliance, Billups Worldwide gains preferred partner status, ensuring that its clients receive top-tier service and access to innovative ad planning tools.
Jason Kates, CEO of rVue, highlighted the strategic nature of the partnership, emphasizing its alignment with rVue’s vision of expanding access to the DOOH marketplace. “This partnership not only enables us to reach top-tier agencies and advertisers but also reinforces our commitment to becoming the go-to marketplace for DOOH,” Kates remarked. The integration promises enhanced opportunities for advertisers and network partners alike, facilitating a unified solution that spans both traditional and digital OOH media.
Benjamin Billups, CEO of Billups Worldwide, also commented on the impact of this alliance. “Integrating with rVue’s platform propels Billups Worldwide to the forefront of the DOOH media space, allowing us to deliver comprehensive and innovative DOOH advertising solutions,” he stated. The collaboration is set to offer unparalleled insight and expertise, enabling Billups to focus on what they excel at: delivering outstanding client service and creative advertising campaigns.
The rVue platform is designed to manage over 240 million daily impressions, allowing advertisers to efficiently target, plan, buy, manage, and analyze DOOH and place-based advertising media. This capability is crucial in a market that demands high accuracy and targeted advertising solutions.
About Billups Worldwide: Founded in 2003, Billups Worldwide has established itself as a comprehensive provider of OOH media solutions. The agency is known for its strategic planning, buying capabilities, and execution of both traditional and non-traditional OOH advertising media.
About rVue: rVue, Inc. operates an advanced advertising technology platform, specifically tailored for the DOOH industry. The platform facilitates a significant reach, enabling advertisers to efficiently impact their target audiences through innovative and scalable digital solutions.
TouchSystems Announces the Expansion of the P Series Interactive Display Line
TouchSystems, a leading expert in integrated touch solutions, announced today the addition of the 55” P5550D-U1 interactive display to its professional grade, interactive digital signage series
Dorsey Digital Media Upgrades Western Financial Group’s Digital Signage Network
Western Canada’s Largest Insurance Brokerage taps Dorsey Digital Media to re-tool its 96-location network.
Toronto-based Dorsey Digital Media Inc. (DDM), a leading Digital-Out-of-Home (DOOH) media services
CAYIN Technology to Showcase New Digital Signage Players at Infocomm MEA 2011
CAYIN Technology will showcase the latest multi-purpose digital signage players at Infocomm MEA 2011, held from October 9th to 13th in Dubai, UAE. New versions and
Matrox Launches MuraControl App for iPad
Manage Matrox Mura MPX-driven video walls remotely and in real time using MuraControl—the app that puts total control at your fingertips
Matrox is pleased to announce that MuraControl for iPad, Matrox’s first app for Apple mobile devices, was
Comqi Announces Partnership With Path Intelligence
ComQi, the global leader in multichannel message management in the digital signage market, today announced its partnership with Path Intelligence Inc. Path Intelligence owns proprietary technology that detects and predicts
Outdoor Plus Awarded Prestigious Contract by TfL for Digital Screens at Euston Underpass
Outdoor Plus, one of the UK’s leading outdoor media companies, has been selected by Transport for London (TfL) to develop two high-profile digital screens at London’s Euston Underpass. This partnership is part of Outdoor Plus’ ongoing investment in the digital advertising sector and aligns with their strategy to expand their portfolio in key Central London locations.
The new screens, measuring 12.2m by 3.4m, are scheduled to go live this October 2011. This development will mark the completion of a trio of prominent digital sites for Outdoor Plus, which includes “The Eye” in Holborn and the CPW site on Western Avenue. The Euston Underpass panels will target east- and west-bound traffic, reaching over 100,000 commuters daily on one of Europe’s busiest roadways.
The digital screens will employ cutting-edge LED technology, offering ultra-sharp imaging and advanced campaign management features. Advertisers will benefit from real-time flexibility in scheduling and reporting, as well as the ability to incorporate interactive and social media elements into their campaigns.
Outdoor Plus Sales Director, Grant Branfoot, expressed enthusiasm for the project, stating, “The Euston Underpass panels are an exciting addition to our growing digital portfolio. By pairing these exclusive locations with the most progressive technology, we can deliver impactful, targeted outdoor messaging within multichannel campaigns.”
This development reflects Outdoor Plus’ commitment to premium advertising locations, ensuring maximum visibility for brands in Central London. Further expansions are planned before the end of the year, solidifying the company’s leadership in the digital outdoor media space.
N-Allo expands its professional services through majority stake in Digitopia
N-Allo, subsidiary of Electrabel, expands its professional services through majority stake in Digitopia.N-Allo, an established name in Belgium’s contact centre landscape, is expanding its
Atlona Announces Official Release of New 8×8 and 16×16 High-Speed HDMI Matrix Switchers Featuring HDBaseT™ Technology
AT-PRO2HD88M and AT-PRO2HD1616M Extend 1080p Resolutions up to 330 Feet Over a Single Cat 5/6/7 Cable
Atlona Technologies®, a leading digital connectivity solutions provider, today
Lufthansa launches multi-format campaign with EYE
EYE is pleased to announce that Lufthansa has launched a multi-format campaign across Gatwick airport which aims to promote the airline’s new double daily
Pixels UK Provides an Animated Solution at London’s Barbican Art Gallery Using BrightSign Controllers
67 BrightSign Controllers help create an immersive visual experience chronicling animation with footage highlights from Disney and Pixar
Specialist distribution company, Pixels UK, has supplied 67 BrightSign HD media players to Pinnerton Video Systems Ltd for installation at Watch Me Move: The Animation Show at London’s Barbican Art Gallery.
Renowned for its ground breaking programmes, the Barbican is Europe’s largest multi-arts and conference venue, making its Art Gallery an apt setting for Watch Me Move, described as ‘the most extensive exhibition ever mounted to present the full range of animated imagery produced in the last 150 years’.
ZetaDisplay contributes to increasing sales of food and drink at filling stations in Norway
Some time ago ZetaDisplay entered into an agreement to install its Digital Signage media platform at four independent Shell petrol stations in Norway. This collaboration covers software, digital systems,
IBASE Announces the SI-08 Fanless Digital Signage System
IBASE Technology Inc. (TASDAQ: 8050), a world-leading manufacturer of single board computers and embedded systems, announces the release of the SI-08 — a fanless embedded system designed for digital
El Super Stores Just Got Cooler with the First “Glasses Free” 3D Ad Network – Coca-Cola Partners with 9D Media to Launch the Coca-Cola Hispanic 3D Ad Network at El Super
The world’s first “Glasses Free” 3D Digital Out of Home Signage Network officially launched today at all El Super locations (http://www.ElSuperMarkets.com), one of the nation’s leading and fastest growing independent Hispanic grocery store chains,