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Kinetic
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Kinetic Worldwide strengthens management team
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Kinetic Worldwide, the world’s leading planner and buyer of Out of Home media, has strengthened its senior management team through a number of executive...
Kinetic and Grand Visual Release Fourth Edition of UK Digital Out of Home Handbook for 2012/13
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Kinetic, the world’s largest Out of Home (OOH) media planning and buying agency, alongside Grand Visual, an award-winning production and creative technology firm, has...
Heineken medals’ table celebrates Team GB’s success on digital screens
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Team GB's success was proudly displayed to commuters this morning across JCDecaux's Transvision and D6 screens in stations. In addition to using digital across stations,...
The Times to Preview Next Day’s Headlines before Papers Hit News Stands
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The Times is launching a new digital out of home campaign targeting London commuters with a preview of the next day’s headline stories. The...
Kinetic and JCDecaux release results of the first wide-scale deployment of NFC-enabled Outdoor advertising sites
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New technology is fuelling the public’s appetite for Outdoor advertising that also provides interactive experiences on the move, according to the results of a...
First body motion recognition trial hits the UK capturing consumer behaviour as never seen before
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Today sees the launch of the UK’s first ever body motion recognition research in out-of-home using ground breaking technology at an interactive panel in...
Kinetic and JCDecaux pioneer first large-scale Out of Home deployment of NFC
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In a UK first, Kinetic and JCDecaux are launching the UK’s first large-scale deployment of NFC technology as all Reading’s 6-sheet poster sites go...
New face-tracking study finds best use of Glasgow Subway digital Out of Home media
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In its latest Out of Home environment face-tracking project, Kinetic Worldwide has partnered with Primesight to explore consumer interaction with the digital Out of...
Dove Spreads A Little Love During The Daily Commute With Tweet-To-Screen Campaign
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It’s not just Valentine’s Day that’ll be getting people in the mood as they travel through London next week, as Unilever’s beauty brand Dove...
Absolute Radio Launch its Largest Ever Marketing Campaign Targeting London & South East
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Absolute Radio is rolling out a brand new creative in 2012 for its highly successful ‘Faces for Radio’ campaign. The initiative primarily targets in-car...
LoveContent 2012 Announces New Awards & New Panel Members
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Showcasing and celebrating the very best in Digital Out-Of-Home Creative Campaigns, LoveContent is announcing new award categories and new panel members for the 2012...
Kinetic launches Global Digital Out of Home Handbook to provide clarity in a marketplace with huge potential for creativity and interactivity
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An industry reportedly set to pass $10bn in 2014*, digital Out of Home has experienced such growth in the past decade that it is...
Amscreen appointed Winfried Karst as CEO for Central and Eastern Europe
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Amscreen, the UK’s largest digital media owner has signalled its intent to expand into Europe with the announcement of a significant international appointment. Winfried...
ITV kicks off the Rugby World Cup with live digital updates across London
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ITV and Kinetic today launches an innovative Out of Home campaign to bring the Rugby World Cup to commuters. The campaign will keep fans up...
JCDecaux launches the i on Cromwell Road with Ford
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JCDecaux has unveiled the i, a new, Première digital site on London’s Cromwell Road. Ford is the launch advertiser in a two-week campaign booked...
Media First as Ford uses dual screens to target both dads and kids
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Dads heading off on a half-term break or for a spot of shopping with the kids are the target of an interactive outdoor advertising...
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