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Mediabridge Partners with Taptap Digital for Enhanced Location-Based Advertising
Mediabridge, a UK-based and international out-of-home (OOH) planning and buying company, has announced a strategic partnership with Taptap Digital. This collaboration aims to enhance...
GroupM and Incremental Partner to Boost Retail Media Planning
GroupM, WPP’s media investment group, has announced a strategic partnership with Incremental, a leading provider of neutral retail media solutions. This collaboration aims to...
Ivee and CMT Launch Innovative ‘Smart Taxi’ Experience to Transform In-Cab Ads and Engagement
Ivee and Creative Mobile Technologies, LLC (CMT) have launched a transformative "Smart Taxi" experience, equipping 10,000 taxis in CMT’s network with advanced infotainment software....
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From the Archives
Hypermedia Launches HMX pDOOH Platform with Exclusive Publicis Media Access
Hypermedia, a digital out-of-home (DOOH) technology company in the UAE, has launched its new HMX pDOOH platform, offering Publicis Media Middle East (ME) exclusive...
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