Telelogos has announced the latest version of its digital signage software, Media4Display, introducing two groundbreaking features designed to revolutionize point-of-sale (POS) digitization: interactive digital signage with mobile users and personalized messaging for customers.
Key Innovations in Media4Display Version 3:
- Interactive Digital Signage with Mobile Users:
- Customer Interaction via QR Codes: Shoppers can scan QR codes on products using their smartphones to receive instant information displayed on nearby digital screens.
- Manager Interaction via Tablets: Store managers can dynamically interact with the digital signage content using tablets to launch time-sensitive promotional offers, ensuring targeted content delivery at optimal times.
- Personalization of Messages to Shoppers:
- Customized Advertising: Utilizing customer data such as loyalty card information, Media4Display can tailor digital signage content based on individual profiles, including factors like age, gender, and purchasing behavior. This personalized approach aims to enhance customer engagement and drive sales.
Yves Clisson, President of Telelogos, highlighted, “For 30 years, our software solutions have supported the retail sector with file transfer and data synchronization, commanding a 60% market share in French retail stores. This new release of Media4Display seamlessly continues our legacy of innovation in mobility and data synchronization.”
In addition to these major enhancements, Media4Display Release 3 boasts a new ergonomic interface and various other features designed to improve user experience and functionality.
About Telelogos: Telelogos is an independent French software publisher specializing in Mobile Device Management, Mobile Application Management, remote fixed device management, and digital signage. With 30 years of experience, Telelogos provides reliable, secure software solutions to companies and public organizations. Nearly 300,000 licenses have been sold, serving 2,000 corporations and SMBs in managing strategic data exchanges, remote devices, and digital signage.
