Wireless Ronin Technologies, Inc., a Minneapolis-based digital signage provider, announced today the launch of a strategic relationship with Chrome Systems, Inc., a subsidiary of DealerTrack Holdings, Inc. and eVox Images focused on delivering streamlined automotive content for the RoninCast for Automotive digital signage platform.
Through this alliance, Wireless Ronin leverages Chrome data paired with eVox digital assets to create a powerful Automotive Product Information Center (Auto-PIC) now available in RoninCast for Automotive. Auto-PIC delivers dynamic product information and multi-media presentations for virtually all automotive brands.
“Auto-PIC is a critical tool in helping dealers and OEMs to compete in this challenging market,” said Jim Granger, president and CEO for Wireless Ronin. “We listened when they told us they needed a turn-key system that could be quickly deployed and would both reduce costs and help the dealership sales staff drive sales. Auto-PIC is another example of how Wireless Ronin provides truly unique and innovative solutions to our customers.”