BlueStar, a leading global distributor of digital signage and POS solutions, has announced a new partnership with BrightSign, LLC®, the market leader in non-PC-based digital signage controllers. This collaboration aims to broaden channel distribution and provide end-to-end digital signage solutions tailored to both small-to-medium businesses (SMBs) and large enterprises. BlueStar’s extensive network of resellers will now offer BrightSign’s robust, flexible, and easy-to-use products to retail and hospitality markets.
“BrightSign products are easy to use, have flexible features, and work in both the SMB space and large enterprise-wide deployments,” said Gary Childress, BlueStar Director of Digital Signage. “The partnership is a perfect fit for our approach of providing product bundles and end-to-end solutions with POS dealers in the retail and hospitality markets and our growing network of digital signage resellers.”
BrightSign’s Advanced Digital Signage Solutions
BrightSign’s platform is a solid-state, non-PC digital signage controller system designed for seamless management of digital signs and interactive displays. These controllers deliver high-definition video, images, and audio, with media played directly from flash memory cards. The platform supports various interactive features, such as touchscreens, buttons, and external input devices like mice.
Networking capabilities allow remote content updates, content scheduling, synchronization of multiple displays for video walls, and the use of zones for displaying multiple content windows on a single screen. This flexibility makes BrightSign a powerful solution for both simple stand-alone displays and complex, multi-location digital signage networks.
Diverse Product Line for Varied Needs
BrightSign offers a comprehensive range of digital signage products, including:
- Freestanding tabletop displays for high-resolution video without the need for external power or wiring.
- Two looping sign controllers and three interactive sign controllers.
- Four networked sign controllers, which include basic looping media players and full-featured interactive models with WiFi or Ethernet connectivity.
Each product in the lineup is designed with a specific level of functionality, ensuring that customers only pay for the features they require. All of BrightSign’s devices are known for their reliability, compact form factor, and ease of use.
Integrated Software for Simplified Management
Bundled with every BrightSign controller, the BrightAuthor software offers a streamlined solution for creating, managing, and monitoring digital displays. The software enables users to design presentations, schedule content, and manage networked groups of displays. For larger deployments, the BrightSign Network offers an all-inclusive networking solution, providing tools for remote content management, real-time reporting, and secure internet access to monitor and update displays.
About BlueStar
BlueStar is a leading global distributor specializing in ADC, mobility, point-of-sale, RFID, digital signage, and security technologies. The company focuses on providing value-added resellers with complete solutions, business development support, and marketing assistance. BlueStar’s expertise, combined with award-winning technical support and distribution of turnkey “In-a-Box” solutions, positions it as a key player in delivering comprehensive technology solutions to various vertical markets.
