Poppulo, a global provider of digital signage and omnichannel employee communications software, has acquired REACH Media Network (REACH), a digital signage solutions provider specializing in mid-market customers. The combined entity will serve over 10,000 digital signage customers worldwide, strengthening Poppulo’s ability to deliver scalable solutions across diverse industries and business sizes.
With 45 years of combined industry experience, the merger aims to accelerate innovation in digital signage technology, helping organizations improve customer experiences, operational performance, and workplace communication. Both platforms will remain operational to ensure continuity for existing customers, with Poppulo emphasizing a commitment to tailored support and expanded resources.
The acquisition enables Poppulo to broaden its market coverage, offering solutions for enterprises and mid-market businesses. Customers will gain access to enhanced product innovation driven by shared expertise, as well as advanced support options while retaining access to dedicated service teams.
Ruth Fornell, CEO of Poppulo, stated: “We are thrilled to welcome REACH to the Poppulo family. This acquisition aligns perfectly with our vision to lead the market with best-in-class digital signage solutions that drive engagement, enhance productivity, and create meaningful connections. By joining forces, we are expanding our ability to support businesses of all sizes in creating exceptional communication experiences.”
Darren Wercinski, CEO of REACH, added: “Joining forces with Poppulo marks an exciting new chapter for REACH. Together, we’ll deliver cutting-edge digital signage solutions on a global scale, empowering businesses to transform their communication strategies. We’re proud to bring our expertise to Poppulo and look forward to the opportunities this partnership will create for our customers.”
About REACH Media Network
Founded in 2005, REACH Media Network provides cloud-based digital signage solutions to over 9,000 customers globally, including businesses, healthcare facilities, and educational institutions. The company manages more than 25,000 screens worldwide, focusing on dynamic communication tools to enhance engagement and information sharing.
