ZetaDisplay, a prominent European provider of digital signage solutions, has announced a significant multi-year framework agreement with Axfood, one of Sweden’s largest grocery retailers. The agreement centers on the development and deployment of a new digital signage solution for Hemköp, Axfood’s leading grocery chain, which operates over 220 stores across Sweden.
The collaboration comes as Hemköp seeks to modernize its in-store digital signage infrastructure, aiming to adopt a more data-driven approach to customer engagement and messaging. Under the agreement, ZetaDisplay will deliver a comprehensive digital signage solution tailored to meet Hemköp’s specific needs. This includes the provision of hardware, software, and content management services, all designed to enhance the shopping experience, boost customer interaction, and drive sales growth.
Ted Bergström, Marketing Director at Hemköp, expressed his enthusiasm for the partnership, stating, “We are excited to partner with ZetaDisplay to deliver a new generation of digital signage solutions to our Hemköp stores. ZetaDisplay’s deep understanding of the retail industry and its proven track record of innovation make it the ideal partner for this project.”
ZetaDisplay’s Group CEO, Anders Olin, highlighted the importance of this collaboration as a milestone for the company. “We are proud to have been chosen by Hemköp to develop and implement its new digital signage solution. This is a significant win for ZetaDisplay and it further strengthens our position as a leading provider of digital signage solutions to the retail industry,” Olin remarked.
About ZetaDisplay
ZetaDisplay is a leading European provider of digital signage solutions, offering a comprehensive range of hardware, software, and content management services. The company is recognized for its expertise in creating engaging and effective digital signage campaigns across various industries, including retail, hospitality, and transportation.
About Hemköp
Hemköp is a well-established Swedish grocery chain with over 220 stores nationwide. Committed to providing a high-quality, convenient, and affordable shopping experience, Hemköp is a key component of Axfood, one of Sweden’s largest grocery retailers.
