The newly opened In Flanders Fields Museum in Ypres, Belgium interprets the stories of the First World War as seen in the Flanders region using modern museum techniques and multimedia for visitors of today and tomorrow. projectiondesign® F22, F32 and F35 wqxga projectors and WB processors were provided by specialist museums system integrator, Ocular BVBA for use in the Belle Epoque, First Battle, Ypres Salient and Third Battle exhibit areas with the aim of stimulating a more in-depth look at how museum visitors deal with war and peace.
On entering the museum, a Poppy Bracelet is given to all visitors. As visitors move around the beautifully restored medieval cloth-hall building in the city’s main square, a micro-chip inside their ‘Poppy’, a globally recognised symbol of the First World War, provides them with video projections, interactive touchscreens and soundscapes used to re-create the pain and tragedy of the War.
The museum has always focused on the stories of individuals within the larger picture of the Great War. These personal stories are told through many and varied objects on display, interactive installations and life-like characters.
Piet Chielens, Coordinator In Flanders Fields Museum, explains: “To really embrace the whole public with the impact of landscape then I think the best way of doing it is with projection. That is what we’ve done here. People are really thrilled with the experience and that is largely due to the techniques we’ve chosen to present it.”
Nicolas Vanden Avenne, Managing Director at Ocular BVBA explains: “Every projection surface in this museum is either curved or has a rather unusual shape for projection, which made this a technical challenge. Along with projection, we use the blend and warp functionality of the WB processors throughout the museum.”
As visitors enter the museum, they walk through the Belle Epoque exhibit, which highlights the period of time leading up until the war. In this area two F32 projectors are used to project footage on to a curved structure that looks like a forest of wood panels.
In the First Battle exhibit, an F35 wqxga projector is used to project from the ceiling onto a 3D scale model map of the battlefields from the North Sea to the front line. Viewers can watch the deployment of allied troops in the city of Ypres and the first battle from an eagle’s point of view.
Ypres Saliant uses three projectiondesign F22 projectors and WB1920 processors onto a 170-degree curved screen to observe the progress of the war as if travelling in a balloon high in the sky. Footage includes a view over buildings and deployment of troops around Ypres. The content is a combination of historical footage and custom made film.
Perhaps the most harrowing exhibit the Third battle, uses four F22 projectors onto a curved screen and ceiling to provide symbolic visuals with narration by nurses, doctors, soldiers, priests about one of the bloodiest battles in the First World War.
“To achieve the exhibit areas, Vanden Avenne says, we had to look for a partner that could do the engineering of our projections and cooperate with us during the building of the museum. We turned to projectiondesign because of their high-performance projectors for each exhibit area and choice of lenses.”
“As the museum is open ten hours a day, we wanted to have reliability, longevity with no image degradation. projectiondesign guaranteed that their projectors would remain consistent during heavy use,” adds Vanden Avenne.
Anders Løkke, Marketing Director says: “We are consistently impressed with the integrated approach that Ocular has taken. The exhibit areas are pushing the boundaries of how projection can be used to engage, inform and tell the story of the First World War. The added touch is that visitors to In Flanders Fields Museum can take their poppy home to remember the video projections and the stories of the First World War.”
And the last word goes to Vanden Avenne who says: “Working for clients such as the In Flanders Fields Museum is a richly rewarding learning experience. Ocular loves creating experiences and will continue to bring people’s stories to life for academic and cultural institutions for a long time to come.”
projectiondesign is a Norwegian company that designs, manufactures and markets a range of high- performance projectors and supporting systems for professional, business and consumer applications. Among its core markets are high-resolution scientific visualization, visual training and simulation, medical imaging, broadcast and post production, public media and entertainment. Numerous industry milestones that distinguish projectiondesign’s award winning, innovative technology include the introduction of the world’s first single-chip SXGA DLP projector in 2002, the first commercially available 1080p DLP projector in 2006, the first WUXGA resolution DLP projector, and the first portable and high-resolution active 3D stereoscopic projector in 2008. In 2009, projectiondesign introduced its first 3-chip projector and debuted LED illumination. 2010 signified the company’s first image warp and blend product with the Multi Image Processors, as well as the world premiere of the WQXGA resolution (2,560 x 1,600) projector, and revolutionary patented Remote Light Source technology. The entire professional product range is warranted for 24/7 usage. projectiondesign is located in Fredrikstad, Norway, with representatives in more than 17 offices throughout the world and is majority owned by Barco, a global leader in digital visualization.
For further information about this and other leading products please visit projectiondesign.com
About Ocular BVBA
Ocular BVBA, based in Zwevezele (Belgium), is a dynamic market leading company that designs and builds interactive audiovisual installations for museums, visitor centers and tourist attractions.
Ocular BVBA works closely with its customers (museum curators, architects, stage designers, …) to create an unforgettable experience, responding to the various senses. Each project involves the creation of an interactive experience with an eye for aesthetics. The solutions are a combination of the latest technology, attractive design and dynamic content.
For further information about this and other leading products please visit ocular.be
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