Reflect Systems, Inc., a premier national provider of digital out-of-home merchandising and advertising solutions, has announced its participation in the 102nd Annual National Retail Federation (NRF) 2013 Show, running from January 13 to January 16 in New York. Reflect will exhibit its latest innovations through dynamic displays in the booths of its key partners: Intel, Seneca, and HP.
Innovative Technology Showcases:
Intel (Booth #1539): Reflect will present the ReflectView TouchPoint solution within Intel’s booth. This interactive kiosk enhances customer engagement through touchscreen activities, physical sensors, buttons, and product lift triggers. Designed for interactive displays, TouchPoint is perfect for welcome areas, customer service zones, and product demo locations. Additionally, it integrates in-store digital media with web, social, and mobile strategies, offering a connected multichannel experience. Intel’s booth will also feature an IT Command Center, powered by Reflect and CompuCom, demonstrating seamless remote management of diverse retail infrastructures, including digital signage, kiosks, tablets, and smartphones.
HP (Booth #1617): The ReflectView MediaPoint solution will be highlighted here, showcasing its capabilities for passive media messaging. MediaPoint supports HD media, screen segmenting, and dynamic content like real-time information and social media feeds. It’s designed to influence shopper behavior with targeted promotions and branding, making it ideal for customer wait areas, store departments, and in-aisle promotions.
Seneca (Booth #C543): Reflect will demonstrate the ReflectView Tablet solution, emphasizing its ease of content management and touchscreen activity for product drill-downs. This solution enhances assisted-selling capabilities, providing store associates with tools to offer a more informed customer service experience. Both MediaPoint and TouchPoint solutions will also be demoed at the Seneca booth.
Strategic Partner Engagement:
“The National Retail Federation Show is an excellent platform for us to display our latest products and capabilities to retail professionals worldwide,” said Vince Bove, SVP for Reflect. “We are thrilled to collaborate with esteemed partners like HP, Seneca, and Intel, whose innovations continue to drive the retail industry’s progress.”
ReflectView Software Suite:
ReflectView offers a comprehensive solution catering to various digital display needs. Its major benefits include:
- Scalability: Easily deployable across thousands of screens, scaling with business growth.
- Reliability: Proven success with long-term relationships with major retailers.
- Functionality: Manages both passive and interactive content with user-friendly technology and advanced monitoring.
- Flexibility: Supports a wide range of content types, including video, Flash, RSS, and real-time data feeds.
- Reporting: Provides crucial metrics for effective management of digital media activities.
With over a decade of experience, Reflect has powered significant digital media projects for brands like Best Buy, GameStop, Target, and Verizon Wireless. Reflect’s expertise ensures clients effectively engage their target audiences through the best content and media options, supported by a robust software framework that manages content delivery securely across multiple locations.
About Reflect Systems, Inc.:
Founded in 2001 and headquartered in Dallas, Reflect Systems is a leading provider of digital out-of-home merchandising and advertising solutions. The company specializes in digital signage, interactive applications, and assisted shopping for mid- to large-size companies in retail, banking/finance, hospitality, and entertainment. For more information, visit www.reflectsystems.com.
