June 7, 2023


Digital Signage, DOOH News and Information

True Colours announces UK distribution of BrightSign digital signage solutions

3 min read

New standards in quality and reliability for the commercial market

True Colours Distribution, the technical division of Midwich, specialising in connectivity solutions for complex AV installations, has announced a UK distribution deal with market-leading digital signage developer BrightSign, on the back of the US company’s recent successes in Europe and Australia.

A worldwide provider of digital sign controllers, software, and networking solutions for the commercial digital signage industry, BrightSign is an excellent addition to the True Colours portfolio. Its solid-state digital signage media players set new standards for both stand-alone and networked digital signage applications, with superior video quality, reliability, affordability, ease of use, and interactivity.

“I am delighted to be able to offer our customers the unsurpassed digital signage capabilities of BrightSign’s slim OS,” comments Dave Raymen, technical director at True Colours. “A market-leading solution which is simple to understand, cost effective and reliable, it also delivers exceptional Full HD video quality with a solid-state platform you can depend on.”

BrightSign technology fits perfectly alongside True Colours’ existing portfolio as it can be sold as part of a preconfigured display bundle with a hosted service, offering customers a scalable and cost-effective solution. Alternatively, customers who already have screens can purchase the player as a stand-alone unit.

Whether used for a single site or to manage a worldwide multi-site hosted solution, the BrightSign system is scalable using the free BrightAuthor software. The visual-based interface enables users to easily create full-screen or multi-zone playlists for looping displays, and implement BrightSign features such as day-parting and networking. Simple data integration, or Live Text, can be used to connect Twitter feeds, stock tickers and other public and private databases to PoP displays, menu boards, waitlist, manufacturing or corporate displays and more.

For further information, integrators should visit www.true-colours.net or email sales [at] midwichsolutions.com.

About True Colours Distribution

True Colours is one of the UK’s leading technical trade only distributors. In 2006 True Colours was acquired by the Midwich Group (www.midwichgroup.com) and now functions as The technical AV solutions division of Midwich.True Colours has an excellent track record in supplying technical support and products to its re-sellers, providing a high level of service to its customers, and aims to offer a professional policy to support its dealers and their staff with product information, demonstrations and training.

Its training programme is the company’s commitment to its dealers and their staff to provide a complete range of sales and technical training courses free of charge on the manufacturers that it represents.

About BrightSign

BrightSign, LLC is a privately held company located in Los Gatos, California founded in 2002 by Anthony Wood, the inventor of the digital video recorder (DVR). BrightSign is the market leader in solid-state, Full HD, digital sign and kiosk controllers. BrightSign players are known for their signature reliability, affordability and ease-of-use by the commercial digital signage market worldwide.

PR contact
Rob Lane
Bigger Boat PR
Email: rob [at] biggerboatpr.com
Tel: +44 (0) 7986 113 722

True Colours Distribution Ltd
Email: sales [at] true-colours.net
Web: true-colours.net
Tel: +44 (0) 1252 876300

Source: BrightSign