ECNlive, the digital media network for corporate office environments, has been installed in 30. St Mary Axe The Gherkin.
The Gherkin now crowns the ECNlive portfolio of offices in London and establishes the company as the pre-eminent leader in office media with over 100 landmark offices installed.
Brand advertisers using ECNlive include: British Airways, IBM, BMW, BP, Vodafone, American Express, Sony, Westfield, Hugo Boss, Cisco and Nokia.
ECNlive enables brands to maximise the potential of internet connected, digital display advertising technology and reach business audiences with minimal clutter and wastage.
The network displays news and financial updates, weather and travel information, updated in real-time, and across the Olympic and Paralympic Games will broadcast live and animated news and medal tables in The Gherkin and across its entire network, reaching 450,000 business executives.
ECNlive Chief Executive, Antony Ceravolo commented: “It is a significant achievement to be installed into a global iconic and prestigious asset as The Gherkin. It represents another step in our continued efforts to offer brands a pure-play business media environment with unrivalled access to key decision makers and an elite business audience.”