April 1, 2023


Digital Signage, DOOH News and Information

Dallas Mavericks Celebrate with World’s Largest Mobile Screen from Daktronics

4 min read

GoVision Rolls Out “Go Bigger” for Championship Parade and City-wide Celebration

As the Dallas Mavericks edged toward their first world championship it was expected that Mark Cuban, team owner, would pull out all the stops for the grand celebration. It comes as no surprise that when the NBA champions rode through downtown Dallas, Texas, the world’s largest mobile LED screen, featuring Daktronics (Nasdaq-DAKT) LED technology, was there to ensure every fan had a great view.

Texas-based GoVision (www.jumbo.tv), one of the nation’s premier suppliers of turnkey mobile LED units and customized modular LED walls, was hired to provide three giant screens for the festivities, including its massive 19’ x 33’ “GoBigger” unit, which was stationed at the intersection of Victory Avenue and Olive Street. A 9’ x 16’ “GoBig” unit, also featuring state-of-the-art Daktronics HD-16 LED video technology, broadcast the action from N. Houston and Olive. A third “GoBig” mobile unit rode in the parade broadcasting video footage of the Mavs’ championship run.

“This all came together very quickly, so we’re grateful for the professionalism and flexibility of the folks at GoVision,” said Ken Kuhl, assistant vice president of events at American Airlines Center. “They not only had the best equipment available, but we knew their team could handle anything we threw at them. It was one less worry for us on this very logistically complex event.”

GoVision is no stranger to major sports celebrations. This is the third championship parade in the last three years that has featured its mobile LED screens. Last year, GoBigger was on-hand as the Chicago Blackhawks celebrated their first Stanley Cup title in nearly half a century. The city of Pittsburgh also brought in the record-breaking LED screen to broadcast the festivities during its victory parade for the Penguins in 2009.

“I said last year that we were looking forward to a GoBigger threepeat, and we couldn’t be more thrilled that we fulfilled that prediction on our home turf,” said Chris Curtis, CEO of GoVision. “We’re not only honored to be selected for this important role at the victory celebration, but we’re huge Mavericks fans, too.”

GoVision also provided screens for the Texas Rangers’ fan-appreciation rally in Arlington following the team’s run to the 2010 World Series, and deployed its entire LED inventory across North Texas during Super Bowl XLV in February.

“It’s always fun being a part of the biggest sporting events in the world,” said Curtis. “But we could definitely get used to more of them taking place here. Talk about the best of both worlds!”

About GoVision™
GoVision L.P. (www.jumbo.tv) is a full-service LED screen provider that specializes in state-of-the-art video solutions, from its fleet of mobile units to the most complex modular configurations, custom-built to any size. The company prides itself on

delivering “More Ways to Get Noticed” through its relentless pursuit of perfection in the unpredictable event business. GoVision has provided broadcast and production support for countless national events, including the 55th (Bush) and 56th (Obama) Presidential Inaugurations, Major League Baseball and NBA All Star Games, the 100th Anniversary Scouting Jamboree, the George W. Bush Presidential Library groundbreaking and the Gaylord Opryland Hotel grand re-opening. It is the screen provider of the NCAA Final Four, TCU, Dallas Cowboys Stadium Plaza, the North Texas Super Bowl XLV Host Committee, and several college football programs and PGA tournaments.

The company has had a prominent role in countless national events, including the 55th (Bush) and 56th (Obama) Presidential Inaugurations, Major League Baseball and NBA All Star Games, Baseball Hall of Fame, the Boy Scouts of America’s 100th Anniversary Jamboree and the George W. Bush Presidential Library groundbreaking. It is the screen provider of the NCAA Final Four, Texas Motor Speedway, Dallas Cowboys Stadium Plaza, the North Texas Super Bowl XLV Host Committee, the University of Oklahoma and San Jose State football teams, and several PGA tournaments.

About Daktronics
Daktronics is recognized as the world’s leading provider for full-color LED video systems. Such Daktronics systems, used in both modular and fixed-installation applications, feature a host of patented manufacturing, image processing and control system techniques and technologies that provide it a significant competitive advantage in the LED video marketplace. Since 2001, independent market research conducted by iSuppli Corp. lists Daktronics as the world’s leading provider of large screen LED video display systems. For more information, visit the company’s Web site at http://www.daktronics.com. or more information contact:

Joni Diekmann
Mobile & Modular Marketing
tel (605) 691-3639
e-mail Joni.Diekmann [at] daktronics.com

Myron Linde
Mobile & Modular Sales Manager
Tel (605) 692-0200
e-mail mlinde [at] daktronics.com

Ladd Biro
President, Champion Management LLC
Tel 972.724.3039
e-mail lbiro [at] championmgt.com

Source: Daktronics

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