Kuwait City – JCDecaux, the global leader in outdoor advertising, has officially entered the Kuwaiti market through an exclusive advertising contract for Jazeera Airways Terminal 5 (T5). This partnership aims to redefine advertising at T5, the premier low-cost airline hub in Kuwait, while enhancing the passenger experience.
Jazeera Airways Terminal 5: A Private Airline Success Story
Inaugurated in 2018, Terminal 5 represents Jazeera Airways’ pioneering spirit as the first terminal in the region wholly owned, constructed, and operated by a private airline. Since its inception, Jazeera Airways has seen significant growth, expanding its network to 68 new routes and increasing passenger traffic from 1.8 million in 2018 to 3.6 million in 2022. The airline plans to double its fleet and extend services to over 80 cities by 2026.
2023: Record Growth for Jazeera Airways
In 2023, Jazeera Airways projects passenger traffic to reach 4.8 million, solidifying its position as a key player in Kuwait’s aviation sector. This growth presents a prime opportunity for JCDecaux to bring its premium advertising solutions to Terminal 5.
JCDecaux: Elevating Advertising at Terminal 5
JCDecaux, known for its innovative outdoor advertising solutions, will significantly impact Jazeera Airways Terminal 5. The company has installed 116 media assets, including digital screens and static locations, strategically positioned throughout the terminal. These prime advertising spaces enable brands to engage effectively with their target audiences.
JCDecaux’s entry into Kuwait’s market marks a new era in advertising at Terminal 5. The exclusive contract with Jazeera Airways paves the way for innovative and visually appealing campaigns that will capture passengers’ attention. As Jazeera Airways continues to transform Kuwait’s air travel market, JCDecaux stands as a key partner, supporting the airline’s visionary plans with exceptional advertising solutions.
JCDecaux‘s commitment to delivering top-tier advertising solutions globally is evident in its strategic move into the Kuwaiti market, ensuring brands can leave a lasting impression on their audiences in the dynamic environment of Terminal 5.
For more information, visit JCDecaux Middle East.
