Canada’s largest communications company deploys nationwide point of purchase network
Omnivex Corporation, the premier provider of enterprise-class digital signage software, announced today that Bell is using Omnivex software at select retail stores across Canada for point of purchase displays. The system will include both passive and interactive digital signage, which will be used to provide an exceptional retail experience for its customers.
Bell is the nation’s largest communications company and has been providing a comprehensive line of communication services for residential and business customers across Canada for more than 125 years. Bell stores support the company’s consumer product lines such as Bell Internet, Bell TV, Bell Home Phone, and Bell Mobility.
In select stores across Canada, the digital signage will be used to inform customers about Bell products and services while enhancing brand awareness. The interactive signage allows customers to browse and compare available mobile phones at their own pace, enhancing their shopping experience while in the Bell retail location.
“After a review of the software available from a number of providers, we determined that Omnivex’s products provided us with the best solution to meet our needs and those of our customers,” said Jackie Foo, Bell’s Vice-President of Stores. “Bell aims to simplify the decision making for our customers by providing them with a superior in-store experience and Omnivex’s digital signage is an excellent part of this approach as it helps provide enhanced information to shoppers.”
About Bell
Bell is Canada’s largest communications company, providing consumers with solutions to all their communications needs, including telephone services, wireless communications, high-speed Internet, digital television and voice over IP. Bell also offers integrated information and communications technology (ICT) services to businesses and governments, and is the Virtual Chief Information Officer (VCIO) to small and medium businesses (SMBs). Bell is proud to be a Premier National Partner and the exclusive Telecommunications Partner to the Vancouver 2010 Olympic and Paralympic Winter Games. Bell is wholly owned by BCE Inc. For information on Bell’s products and services, please visit www.bell.ca. For corporate information on Bell Canada Enterprises, please visit www.bce.ca.
About Omnivex Corporation
Founded in 1991 in Toronto, Ontario, Omnivex Corporation is the leader in software development for digital signage networks and electronic displays. Many Fortune 500 companies and public institutions rely on Omnivex to deliver their messages to their audiences. Omnivex software is used to manage all aspects of digital signage networks, including content management, real-time data acquisition and distribution, and remote device monitoring and management. For more information, please visit www.omnivex.com.
Source: http://www.omnivex.com/press/bell.asp
