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Nielsen
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Zoom Media moves to third-party performance measurement with Nielsen
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--Focus on selling impressions will drive “place-based” advertising industry in new direction--
Zoom Media Group Inc. (Zoom) - the largest targeted lifestyle media in Canada...
Nielsen Study Confirms Consumers Take Action After Seeing Ads on Cardinal Health’s Retail Pharmacy Digital Advertising Network
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Pharmacy Health Network, Installed in more than 900 Locations Nationwide; Streams Healthcare Content, Ads to Millions of Consumers While They Wait for PrescriptionsA recent...
U.S. Advertising Spending Rose 0.6% in 2007, Nielsen Reports
New York, NY - The latest report from The Nielsen Company has unveiled intriguing insights into the landscape of advertising spending for the year...
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