A2aMEDIA, in collaboration with Aerva, Inc. from Cambridge, MA, is set to launch a groundbreaking 6,000 square-foot Mediamesh® facade on the New York Port Authority Bus Terminal in Times Square later this month. This innovative display technology integrates patented stainless-steel woven mesh panels embedded with high-resolution LEDs, creating a dynamic and visually striking experience for viewers.
The Mediamesh facade, managed by Aerva’s advanced technology, will feature intricate screen layouts, precise scheduling, remote media control, and comprehensive advertising content deployment. Additionally, it will provide detailed activity reporting, ensuring efficient and effective management of the display content.
A Revolutionary Display Technology
A2aMEDIA’s Mediamesh installations blend the digital capabilities of billboards, the versatility of online media, and the visual impact of broadcast media. The unique “woven metal curtain mesh” design maintains the terminal’s architectural aesthetics while delivering high-resolution motion graphics. This eco-friendly technology consumes 80% less power than traditional LED displays, underlining its environmental responsibility. The Mediamesh technology is a joint innovation by GKD (Duren, Germany) and ag4 (Cologne, Germany).
Kevin Beaulieu, CTO of A2aMEDIA, expressed confidence in Aerva’s technology: “Aerva’s platform meets our stringent specifications and offers a diverse feature set in scheduling, display management, alerts, and reporting. Their interactive platform, spanning web, mobile, and social media, is particularly appealing to our advertisers seeking multi-channel campaign execution.”
State-of-the-Art Technology by Aerva
Sanjay Manandhar, CEO of Aerva, Inc., shared his enthusiasm: “Aerva is proud to power A2aMEDIA’s Mediamesh facade on this iconic New York City building. Our state-of-the-art AerWave platform will enable A2aMEDIA and its advertisers to extend their messaging reach through interactive applications, advanced display layouts, scheduling, and reporting.”
Enhancing the Port Authority Bus Terminal
This installation is part of a broader initiative to enhance the aesthetics of the Port Authority Bus Terminal, offering exciting advertising opportunities for various regional and national brands.
About A2aMEDIA
Based in Boston, A2aMEDIA, Inc. is at the forefront of next-generation media, specializing in large-scale LED media displays that serve as transparent building facades. Utilizing technology patented by ag4 and GKD, A2aMEDIA’s Mediamesh® displays blend cinematic visuals with architectural elements, offering significant revenue generation potential. These displays maintain building transparency, allowing clear views from the interior, while delivering high visibility for marketing messages. For more information, visit www.a2amedia.com.
About Aerva
Aerva is a pioneer in digital out-of-home technology, facilitating real-time interactivity between mobile, social media applications, and digital display networks. Founded by MIT alumni, Aerva offers scalable solutions for interactive display networks through its AerWave and MoApp platforms. These technologies have been integral to numerous display networks across the US and internationally since 2005. For more information, visit www.aerva.com.
