LG Electronics “transparent display” embodies ultra-modern approach to digital signage2 min read
Futuristic open-frame signage creates new applications
Designed to attract attention in a way previously not possible, LG Electronics’ new “transparent display” creates a unique see-through display for attractive and interactive digital signage options.
Perfect for those looking to include dynamic visuals alongside products, LG’s transparent display affords options like a signage-enabled showcase, table-top or kiosk with both the product and signage visible simultaneously.
“The effect is stunning, visually,” said Y.K. Cho, HE B2B senior vice president, LG Electronics USA. “Turning a ‘window’ to a piece of signage then back again–it gives users options they didn’t have before. Transparent technology has the sort of dynamic, attention-grabbing effect that halts consumers, engaging as it delivers messaging.”
Available in both 26- and 47-inch class sizes (26.0 and 47.0 inches measured diagonally, respectively) both displays offer HD-quality video, with Full HD 1080p resolution in the 47-inch class model. Perfect for retail applications or even museum exhibitions, the capability to combine digital signage with a glass wall expands options for end-users and architects. Both the content and the product behind the window are visible allowing the digital display to augment the physical display and add messaging or information simultaneously.
The clear panels are embedded with LG’s In-Plane Switching (IPS) technology, which provides great picture quality at virtually any angle and include a brightness control function to produce accurate, bright images. The display’s open frame also allows for customization and easy installation.
About LG Electronics USA
The LG Electronics USA Home Electronics Business-to-Business division serves customers in the U.S. digital signage, systems integration, lodging and hospitality, healthcare, education, government and industrial markets. Based in Lincolnshire, Ill., with its dedicated engineering and customer support team, LG Electronics USA Home Electronics Business-to-Business delivers business-to-business technology solutions tailored to the particular needs of business environments. LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $49 billion global force in consumer electronics, home appliances and mobile communications. LG Electronics is a 2012 ENERGY STAR® Partner of the Year. For more information, please visit www.LGSolutions.com.
Source: LG Electronics