Wireless Ronin Deploys Digital Marketing Solutions in ECOtality Charging Stations2 min read
Wireless Ronin Technologies, Inc, a leading marketing technologies solutions provider, today announced it has been selected by ECOtality, Inc., a leader in clean electric transportation and storage technologies, to support the media and advertising capabilities for ECOtality’s Blink network of electric vehicle charging stations. This agreement represents a pilot phase of deployment where ECOtality will utilize the RoninCast® digital signage solutions to strengthen their media and advertising capabilities for the Blink DC Fast Charge systems that are being deployed across 18 metropolitan areas in the US.
“This deployment reflects our ability to offer flexible digital marketing solutions that can easily integrate with existing networks,” said Scott Koller, CEO of Wireless Ronin Technologies. “Our experience providing marketing technology solutions in the automotive industry throughout the nation made us the ideal partner for ECOtality.”
Wireless Ronin will provide the software and manage integrating the RoninCast® platform with ECOtality’s Blink® advertising network. This solution strengthens ECOtality’s ability to deliver advertising campaigns to different markets with the touch of a button. The result is a streamlined, externally managed advertising platform that will showcase audio and video advertisements across digital media players at each DC Fast Charge station.
Paul Gordon, CTO of ECOtality North America, commented: “Wireless Ronin was selected based on its proven experience deploying solutions of significant scale and demonstrated ability to deliver ROI to customers through its appealing digital content platforms. We are confident that Wireless Ronin will strengthen our advertising platform to provide an engaging experience for electric vehicle drivers. Smart partnerships like this enhance our customer offering as we continue to build out the largest connected charging network in the country.”
The Blink Network of charging stations provides EV drivers the freedom to travel as they choose and conveniently charge at Blink commercial locations along the way. For more information, visit www.blinknetwork.com.
About Wireless Ronin Technologies
Wireless Ronin Technologies (WRT) (www.wirelessronin.com), is a marketing technologies company with leading expertise in current and emerging digital media solutions, including signage, interactive kiosks, mobile, social media and web, that enable clients to transform how they engage with their customers. WRT provides marketing technology solutions and services to clients, helping increase revenue and improve operating efficiencies in the execution of marketing initiatives. Since the initial launch of RoninCast® digital signage software in 2003, WRT led the digital signage industry by providing cutting-edge technology, services and support to its clients. WRT offers an array of services to support its clients’ marketing technology needs including consulting, creative development, project management, installation, training, and support and hosting. The company’s common stock trades on the NASDAQ Capital Market under the symbol “RNIN”. Follow us on http://twitter.com/#!/wirelessronin. Like us on Facebook under Wireless Ronin Technologies, Inc.
Darin P. McAreavey
SVP and CFO
dmcareavey [at] wirelessronin.com
Investor Relations Contact:
Matt Glover or Michael Koehler
Liolios Group, Inc.
info [at] liolios.com
Source: Wireless Ronin Technologies