Expanded Report Coverage Indicates Healthy Digital Signage Market
Continuing to add visibility to the digital signage market, DisplaySearch today announced that it has added ALMO, a leading distributor, to its POS tracking services. DisplaySearch, in partnership with its parent company The NPD Group, has been able to enhance visibility to commercial-only sales channels by adding new commercial outlets and incorporating historical data so that proper Y/Y comparisons can be made without spikes in data when new companies join. The POS sell-through analysis provides segmentation of large flat-panel displays specifically designed for commercial use, as well as consumer TVs that ship through commercial channels, many of which are used in commercial environments.
“Sorting out sales of commercial-grade displays versus TVs that can be used in commercial environments has always been a challenge for those involved in B2B selling efforts, and is one of the reasons we developed the Monthly Large Format Commercial Displays Sell Through Report,” noted Chris Connery, DisplaySearch Vice President of PC and Large Format Commercial Displays. “We are pleased to continue to add visibility to this area by adding a leading distributor like ALMO to our POS tracking panel.”
Tracking the monthly sell-through of commercial grade flat panel displays reveals that sales in the first three quarters of 2011 are 9% ahead of the same period last year. Typical applications for these self-defined, commercial-grade displays are digital signage applications like way-finding, electronic menu boards, flight-information displays, boardroom displays and classroom displays.
The DisplaySearch Monthly Large Format Commercial Displays Sell Through Report captures and analyzes US commercial sell-through data from both AV and IT reseller and distributor channels for large-format LCD and PDP displays (>26″). Leveraging information and expertise from both DisplaySearch and its parent company, The NPD Group, the report covers markets such as digital signage, corporate conference rooms, public transportation and more. For more information on this report, please contact Charles Camaroto at 1.888.436.7673 or 1.516.625.2452, or contact [at] displaysearch.com or contact your regional DisplaySearch office in China, Japan, Korea or Taiwan.
Note to Editors:
Media interested in speaking with DisplaySearch about its results of POS tracking services and analysis should contact Stacey Voorhees-Harmon at 925.336.9592 or media [at] displaysearch.com.
About DisplaySearch
Since 1996, DisplaySearch has been recognized as a leading global market research and consulting firm specializing in the display supply chain, as well as the emerging photovoltaic/solar cell industries. DisplaySearch provides trend information, forecasts and analyses developed by a global team of experienced analysts with extensive industry knowledge. In collaboration with The NPD Group, its parent company, DisplaySearch uniquely offers a true end-to-end view of the display supply chain from materials and components to shipments of electronic devices with displays to sales of major consumer and commercial channels. For more information on DisplaySearch analysts, reports and industry events, visit us at http://www.displaysearch.com/. Read our blog at http://www.displaysearchblog.com/ and follow us on Twitter at @DisplaySearch.
About The NPD Group, Inc.
The NPD Group is the leading provider of reliable and comprehensive consumer and retail information for a wide range of industries. Today, more than 1,800 manufacturers, retailers, and service companies rely on NPD to help them drive critical business decisions at the global, national, and local market levels. NPD helps our clients to identify new business opportunities and guide product development, marketing, sales, merchandising, and other functions. Information is available for the following industry sectors: automotive, beauty, entertainment, fashion, food, home and office, sports, technology, toys, video games, and wireless. For more information, contact us, visit http://www.npd.com/, or follow us Twitter athttps://twitter.com/npdgroup.
Source: DisplaySearch
