Digital displays are omnipresent, from consumer electronics and industrial terminals to retail kiosks and digital signage. The decreasing cost of TFT-LCDs and other display technologies has spurred innovative applications. Designers are now pushing beyond the constraints of traditional flat, 4:3, or 16:9 rectangular displays, exploring custom sizes, curved surfaces, and flexible displays. However, integrating interactive capabilities into these advanced displays poses significant challenges due to the limitations of most touchscreen technologies.
Flexible Display Media: Rear Projection Film (RPF)
Rear Projection Film (RPF) is a revolutionary technology that uses an optically coated polymer sheet combined with a digital projector to display images. This setup can be controlled via local or networked computers to deliver content to single or multiple displays across various locations. RPF offers high image quality and accurate color reproduction without the shadowing issues common with front projection systems.
RPF has found diverse applications, from retail displays to street-level advertising. Notable uses include guitar-shaped screens for entertainment venues and entire storefronts converted into giant video screens for special promotions. Its lightweight nature and ease of installation make it a compelling alternative to heavy and expensive TFT-LCD or Plasma Display Panels (PDPs), especially for retail window applications. Furthermore, RPF can be transported cost-effectively and safely, reducing the risk of damage compared to traditional displays.
Emerging Display Technologies: OLED
Organic LED (OLED) technology presents exciting opportunities for display users. OLEDs, made by printing organic materials onto a substrate, emit light through electro-luminescence, eliminating the need for backlighting. This results in thinner, lighter displays with superior response times, power efficiency, viewing angles, and color quality compared to LCDs.
OLEDs are increasingly being used in consumer electronics like smartphones, media players, and portable TVs. As the technology matures and costs decrease, OLEDs will enable designers to incorporate displays into a wider range of products, including home appliances and industrial equipment. Future applications might include foldable electronic newspapers, wearable displays, and multifunctional walls or partitions.
The Challenge of Adding Interactivity
The next frontier for display technologies is adding interactive capabilities. Interactive displays can significantly enhance user engagement, particularly in retail settings where customers can interact with information and place orders directly through the screen. Traditional touchscreens, using resistive, capacitive, IR, or Surface Acoustic Wave (SAW) technologies, have limitations that make them less suitable for flexible or curved displays.
Each touchscreen technology has its pros and cons, often dictated by the application environment and specific requirements such as durability, ambient light conditions, and potential for damage. The desire for sleek, bezel-free designs and compatibility with flexible displays adds further complexity to the integration of touch interactivity.
Projected Capacitive Technology (PCT)
Projected Capacitive Technology (PCT) is an advanced touch sensing solution that addresses many of the challenges associated with flexible displays. PCT uses an array of near-invisible copper capacitors to create a capacitive field that can detect touch through various surfaces, including glass. This technology is robust, capable of operating in harsh environments, and supports a wide range of screen sizes and form factors.
PCT has been successfully implemented in various demanding applications, from outdoor ATMs to industrial computers and interactive public terminals. It also offers the flexibility needed for innovative display designs, including curved and flexible screens. For example, the Legacy Gallery at the University of Pittsburgh uses PCT to add interactive features to large, curved displays, allowing visitors to navigate extensive historical information interactively.
Future Prospects: Flexible, Interactive Displays
To meet the specific challenges of adding touch interactivity to flexible displays like RPF and OLED, new solutions such as flexible PCT sensors combined with RPF are being developed. These innovations enable the creation of through-glass touchscreens that are easy to install and use. For instance, ZYPROFILM combines a flexible PCT sensor with RPF to create a touch-sensitive display foil that can be applied to shop windows.
These advancements point to a future where flexible, interactive displays are commonplace, revolutionizing user interfaces and enabling new applications such as electronic newspapers and wearable screens. As technology continues to evolve, designers and users alike can look forward to a new era of digital display innovation.
The digital display industry is undergoing a transformation, driven by the development of flexible and interactive technologies. Rear Projection Film (RPF) and OLED displays are at the forefront of this change, offering new possibilities for creative and practical applications. As touchscreen technology advances, integrating interactivity into these flexible displays will become increasingly feasible, paving the way for innovative user experiences and applications across various sectors.
Note from Editor: This article is based on the update from 2011 projecting the future of displays. The updated version for 2024 can be viewed at https://www.signageinfo.com/display-tech/43733/the-future-of-digital-displays-2024
