ZetaDisplay has signed an agreement with a toy chain consisting of about 30 independent toy stores in Sweden. As part of the toy chain’s growing marketing communications, they have now invested in ZetaDisplay’s media platform for Digital Signage. This gives the stores in the chain completely new possibilities for communicating with their customers. There is great value to be as in replacing today’s printed signs and having full control over the information presented in each store. The toy chain co-ordinates the marketing activities in its stores and also engages the brand suppliers in presenting films and special offers on the digital displays.
ZetaDisplay estimates that sales will exceed SEK 1 million. Installation will be completed in January.
“We are pleased to be able to supply yet another Nordic toy chain, the fifth. This clearly shows that our clients appreciate the value we can add by means of our media platform for Digital Signage, in respect of increased visibility and sales,” says Leif Liljebrunn, CEO of ZetaDisplay (publ).
ZetaDisplay is in an expansive phase and has positioned itself in the market by being able to show markedly increased sales and improving communication for its clients by means of the company’s media platform for Digital Signage.
ZetaDisplay is a leading supplier of Digital Signage within retailing and in public environments in the Nordic market. ZetaDisplay has about 40 employees and has continued in recent years to grow in Sweden, while having subsidiaries in Denmark, Norway and Finland.
If you have questions please contact:
CEO Leif Liljebrunn
Telephone: 46 70 845 80 52
E-mail: leif.liljebrunn [at] zetadisplay.com
ZetaDisplay AB, with its head office in Malmö and subsidiaries in Copenhagen, Helsinki and Oslo, is a leading supplier of Digital Signage, including InstoreTV, with the aim of creating increased sales and positive experiences for shoppers in retail stores and public areas. With the aid of the patented techniques in our business can, for example, advertising video be transferred via the mobile phone network and broadband to be presented in a network of fixed and mobile displays in stores. ZetaDisplay is growing rapidly in both Sweden and internationally, and the company’s solutions are in use by companies including for example ICA, Euromaster, Team Sportia, Volkswagen Group, Ringo, Garant Shoe, Extra Leker, Magasin du Nord, Blockbuster, Legekæden, KotiPizza, Alko and RAY Gold Dust.