July 27, 2021


Digital Signage, DOOH News and Information

What’s Your Make-up Personality? In-store Cosmetics Digital Signage Demo

1 min read

Cosmetic Digital SignageIntroducing Creative Search Media’s latest touch-screen digital signage demo designed for cosmetic brands to engage consumers in department stores such as Macy’s, Nordstroms, food, drug and specialty retail stores.

Incorporating touch-screen and mobile/QR Code technology, the customer can choose the look they like, choose make-up colors and download the information to their mobile phone via a QR Code or get an instant discount coupon. Product manufacturers or the store are able to track QR Code impressions using our QR Code management tool, QreateBUZZ.

The demo was created in response to a recent survey that showed that in-store beauty and cosmetic demonstrations are a hit with consumers and increase sales. More that 3,000 consumers were surveyed by Cosmetic Promotions, a marketing company, and 96 percent said they would like to see more demonstrations in stores.

Source: Creative Search Media

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