Passport selected as a key technology for Ogilvy Digital Labs
ComQi, the leading digital in-venue media management company today announced that its Passport platform had won the award for Best New Product for Digital Signage at the 2013 Digi Awards. The Passport application allows users to use their smartphone to control content on a digital signage screen to play games, select videos on demand, get money-off coupons and link to their Facebook and Twitter feeds. The product has been received very well by the market and has been deployed in cinemas and fast food outlets in the US and Israel. The Digi awards is sponsored by New Bay Media and is the only industry award program that recognizes the outstanding integrators, content providers and product manufactures focusing on digital signage.
Passport is the winner of the “Best New Content Management Software, Web-based” category. It was selected as the winner because the Passport uniquely uses a URL to connect any piece of content on a screen with a smartphone, versus download a mobile application. The platform then provides a wide variety of experiences including product information, coupons, loyalty programs and interactive gaming such as trivia, group buying and media selection. Click here for more information.
In addition to winning the award, Passport has also been selected as a key retail technology by the Ogilvy’s Digital Labs in London. The Ogilvy Digital Labs London operates as a self-funded Research and Development facility that acts as a change agent within Ogilvy Group UK. The physical Digital Lab space showcases current and future technologies and this allows Ogilvy to expose clients, partners and staff to the new tools that they have at their disposal.
“We are very pleased to have won the prestigious Digi award for Passport. Passport allows retailers and other venues to integrate all digital customer touch-points within a venue into a single solution. This platform closes the loop between online and offline by identifying and targeting customers to give them a personalized experience using a combination of digital signage, music, mobile, touch, social and the web.” said Ajay Chowdhury, ComQi’s CEO. “We are also honored to have been selected as a lab partner for Ogilvy as they showcase cutting edge retail technologies in their labs. Ogilvy is a valued partner of ours and we look forward to working with them to create new and exciting experiences for their brand client.”
ComQi is a global leader providing a powerful multi-channel message management platform that controls a network’s content and infrastructure, closing the loop between digital signage, mobile, web and social media within a venue. ComQi won numerous awards including the AV Technology Award for the Best Digital Signage Product in 2011. It has been voted as the number one global digital signage provider for three years in a row by DailyDOOH and a Tier One player by Frost & Sullivan for the second year in a row.
ComQi’s mission is to deliver an end-to-end solution that is tailored to engage consumers by optimizing communications and marketing strategies that provide the best ROI. By putting the consumer at the center of the experience, ComQi enables Connected Experiences through a single platform that offers media distribution, network and content management, interactive experiences and impact measurement. ComQi offers all these solutions directly or by partnering with systems integrators, distributors and marketing agencies.
ComQi’s hundreds of customers include leading brands around the world, such as Care Media and Six Flags (in the US), McDonald’s and The Premier League (in the UK), CinemaxX (in Germany), Toys ‘R’ Us (in China) and Carrefour and Credit Lyonnais (in France).
With over 12 years of expertise and more than 400,000 displays worldwide, ComQi is a global company headquartered in New York with offices in Jerusalem, Toronto, London, Paris, Hong Kong Shanghai and a representative office in India.
See our website at www.comqi.com