Topping the Point of Wait category, the award recognized a 13-channel multimedia display system in BBVA’s innovative flagship branch in Madrid. Among the site’s features are a 63-foot exterior LED display, interactive kiosks (with on-line user tracking), a monumental interior projection column and various touch screen kiosks and tablet displays — most of which are integrated with the bank’s queue management system.
The entire system is powered by John Ryan’s Messaging Manager content management platform, which is the most widely deployed in both US and European retail banking. The company’s full-service multimedia content agency was responsible for the concept and production of messaging throughout the branch.
“We’re honored that BBVA’s innovative work was recognized by the DSA,” says Miguel Durán, general manager of John Ryan.
About John Ryan
With offices in Minneapolis, Madrid, and London, John Ryan is a global retail marketing agency specializing in print and digital Total Store Messaging solutions for retail banks. The company is the author of the largest-ever industry survey of digital signage, and its content management platform is the most widely deployed in European and American banking today. The company’s creative and deployment programs have earned more than 17 POPAI, Digi and Fourth Screen awards, in addition to the Crown Awards. For additional information, visit www.JohnRyan.com.
About BBVA
BBVA is a customer-centric global financial services group founded in 1857. The Group has a solid position in Spain, it is the largest financial institution in Mexico and it has leading franchises in South America and the Sunbelt Region of the United States. Overall BBVA is present in 33 countries, including China and Turkey. Its diversified business is biased to high-growth markets and it relies on technology as a key sustainable competitive advantage. As of March 2012, the Group had EUR 600 billion in total assets, 50 million clients, 7,466 branches and 111,306 employees, a market capitalization of EUR 29 billion and a recurrent attributable profit of EUR 1 billion in first quarter 2012. BBVA ranks among the leading Euro zone banks in terms of ROE and efficiency. Corporate responsibility is at the core of its business model. BBVA fosters financial education and inclusion, and supports scientific research and culture. It operates with the highest integrity, a long-term vision and applies best practices. The Group is present in the main sustainability indexes.
Source: John Ryan
