With this partnership, agencies and clients now have the ability to reach key consumers as they wait on average 40 minutes to see their health professional.
Patients and those accompanying them are receptive to relevant advertisements for its health and wellness content as well as its entertainment and informative value.
With locations in Loblaws and Great Canadian Super Stores, Zoom MedTV™ offers the ability to reach these influential targets at the point of product purchase.
Zoom Media® now offers advertisers two digital networks, Zoom FitTV™ and ZoomMedTV™, to reach a health-oriented and influential audience.
About Zoom Media Inc.
Zoom Media Inc. is the largest targeted lifestyle media in Canada, comprising more than 30,000 billboards in over 4,000 establishments across 30 markets, including Quebec City, Montreal, Toronto, Calgary, Edmonton and Vancouver. Zoom Media Inc. reaches specific target audiences through eight complementary networks that include resto-bars, college and university campuses, and fitness centers. Research, event marketing, creative production and media integration services are also provided. Zoom Media Inc. provides third-party media measurement through Nielsen for its ZoomFitTV™ network. Zoom Media Inc. is a member of COMB and provides audited circulation of its advertising panels which report 99.4 per cent accuracy in our performance, the highest percentage of all OOH companies that are audited by COMB. Overall, through all of its subsidiaries Zoom Media Inc. owns and operates over 80,000 billboards across North America and Europe, of which more than 26,000 are digital. www.zoommedia.com
Source: Zoom Media
