RAM Vision the digital out of home network provider specialising in large format screens, is further expanding its iconic screen network with an exciting new contract to supply and install a large 20 sq. meter LED screen at Hounds Hill Shopping Centre, Blackpool, UK.
The digital out of home (DOOH) network provider has signed an agreement with Asset Manager Catalyst Capital LLP on behalf of owner BCC Eiffel Sarl. RAM Vision will supply, install, manage and market an Iconic LED screen located in the main walkway through the shopping centre.
The successful deal means that RAM Vision’s portfolio of iconic screens is now extended to 29 across theUK, all of which are in major retail destinations equating a collective annual footfall approaching 700 million.
The recent combined deals, including the ground breaking agreement with Land Securities across their mall estate, which secures RAM Vision’s position as the largest landscape and Iconic screen network mall provider in the UK, with the company providing network and content management as well as managing advertising sales for the screens.
Paul Masterson, RAM Vision’s Commercial Director explained:
“This installation will be an exciting addition to our iconic screen portfolio and will geographically expand our reach across theUK. The RAM Vision screen network truly offers great advertising locations for lifestyle and family brands on screens that will be used to entertain and educate.”
Adrian Hopper, RAM Vision’s Media Operations Director added:
“This 5-year sales contract is further evidence of RAM Vision’s commercial plans to treble its existing estate and enhance the attractiveness of its portfolio to advertising agencies and major brands in future campaigns and events.”
Source: RAM Vision