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Walsh Vision Powers New Wireless Retail Banking Digital Media Solution

Walsh Vision Provides Wireless Enablement of Digital Signage Solution for Financial and Retail Banking Industries

Walsh Vision announced its support of a new suite of Managed Media Services, MMS version 2.5, from Broadcast International. These new mobile-based services will provide unprecedented digital screen media products, features and functionality to the Financial and Retail Banking industries, while leveraging the power and scalability of 3G/4G wireless connectivity. This nimble product suite specifically addresses the challenges financial institutions face to keep relevant and effective marketing media and tools in front of their customers, while complying with ever-changing regulations. Broadcast International is a leading provider of video-powered broadcast solutions, including IP, and digital satellite, Internet streaming and other types of wired/wireless network distribution. Walsh Vision is a leading wireless solutions integrator, offering full-service cellular wireless solutions and consulting to public sector and enterprise organizations nationwide.

This new product suite aims to deliver a comprehensive digital signage solution that not only pushes branding and advertising content out to customers, but also interacts with customers, intelligently interprets customer responses and anticipates their needs. Beyond that, the solution also provides the banking institution with valuable analytics and statistics about their customer base, allowing them to develop and modify banking products to meet their customers’ ever-evolving needs.

“We are pleased to partner with Walsh Vision, who can extend the value of our next generation Managed Media Services platform. Our innovative technology enables static content to become interactive and actionable, which is a radical new breakthrough for our digital signage customers who understand the value of creating a more personal experience for their customers. Walsh Vision expands that concept by extending our platform with wireless, mobile support,” said Kevin Lawrence, VP Managed Media Services at Broadcast International.

Walsh Vision’s wireless enablement of this new digital media solution has closed the gap in making this a truly plug-and-play product. The solution leverages 3G/4G wireless connectivity for both primary and back channel requirements across a variety of available media types. “The scalability and affordability of cellular wireless connectivity eliminates pricey installation and maintenance costs, and allows banks to quickly adjust their messaging on the fly and even physically move the messaging medium almost anywhere in their location,” said Christopher Ezell, Director of Business Development at Walsh Vision. “This is not only a ‘go-anywhere’ solution, but a scalable and effective solution that produces a consistently excellent customer experience every time.”

The solution provides the most comprehensive suite of digital media services available from any provider, including the following managed services:

Content Creation and Optimization
Network delivery and management
Field services

Walsh Vision and Broadcast International will be showcasing this new suite of products at the Digital Signage Expo in Las Vegas in booth 240 on March 7, 2012.

About Walsh Vision
Walsh Vision, formed by the merging of Walsh Wireless and Vision Wireless, can trace its roots in the wireless technologies industry back to 1999. Walsh Vision is a systems integrator focusing on cellular wireless solutions. Walsh Vision helps companies to design, deploy, and manage wireless solutions specific to digital signage networks, kiosk networks, point of sale, ATM, satellite back channel, wire line backup, M2M, and vehicle telematics. Having provided services to a list of over 50 Fortune 500 customers, Walsh Vision has the experience to help ensure their customer’s success at any stage of their wireless deployment. Visit www.WalshVision.com for more information.

Source: Walsh Vision

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