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Magnetic 3D Partners with BML-Blackbird for Event and Entertainment Services

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Magnetic 3D and BML-Blackbird Launch Partnership with Exclusive Showcase at Roseland Ballroom

Magnetic 3D, the global leader in autostereoscopic “glasses-free” 3D displays and digital signage solutions, today announced that it has selected BML-Blackbird Theatrical Services, a leading national provider of technical event production services, as its official professional audio/video rental partner for the Event and Entertainment Industries. Together, the companies are creating one-of-a-kind 3D experiences using Magnetic 3D’s proprietary glasses-free 3D Enabled™ Technology. To kick off the partnership, BML-Blackbird and Magnetic 3D will host an open house at Roseland Ballroom where they will present cutting-edge solutions that span 3D digital signage, digital information display, 3D gaming, 3D visuals for events, trade show concepts, and beyond. The exclusive event will take place on Thursday, February 16 from 10:00 AM to 8:00 PM; private appointments are also available. To request access to the event, interested parties can contact RSVP(at)bmlblackbird(dot)com.

BML-Blackbird is a New York area based premier provider of technical event production services on a national basis to the event and entertainment industries. Their areas of expertise include theatrical lighting, Intelligent lighting, rigging, staging, and audio. Additionally, their full service video department offers high-end projection systems, large formats displays, LCD and Plasma screens to 103”, LED Walls, and video capture packages. BML-Blackbird services over 1500 events annually with some of the most well-recognized names in the world in venues all across the country. Rental services are also provided to a multitude of shows and productions. BML-Blackbird’s event services, include work on sporting events such as the NY Jets half time shows, the U.S. Open, and a season lighting/effects package for the Philadelphia 76’ers; movies and television shows such as BlueBlood, The Good Wife, and 30 Rock; live event experiences such as Lady Gaga’s launch at Barneys NY; numerous concert tours with such artists as Three Doors Down, The Allman Brothers Band and The Jonas Brothers; scores of trade show applications; and experiential marketing projects.

“We are constantly looking for ways to integrate new technologies into our suite of offerings,” said BML-Blackbird’s President Eric Todd. “Our partnership with Magnetic 3D clearly raises the bar on our offerings and capabilities to deliver the most current and cutting edge technology to our client base and their E3D technology is way ahead of the market in glasses-free 3D. It’s exciting to be in the forefront of the burgeoning 3D industry and we anticipate significant demand for these products for both the events industry as well as the full spectrum of marketing and promotional applications.”

Magnetic 3D has provided BML-Blackbird with exclusive access to the company to support the marketing and rental of its products to clients in a wide range of applications. This allows Magnetic 3D’s team to focus on the development of 3D content with its Creative Team delivering next generation experiences for BML-Blackbird’s clients in 3D. This includes custom content creation from the ground up, and the modification and conversion of existing 2D content into appropriate 3D visual imagery.

“Glasses-free 3D has the ability to add another level of excitement and engagement to any event, experience or marketing campaign”, said Tom Zerega, CEO and Founder of Magnetic 3D, “and its a great way to stay relevant with today’s 3D savvy audiences who expect the entertainment industry to be ahead of the curve with innovative non-glasses based 3D technology. Partnering with BML-Blackbird was a natural fit for us as we have had an increased demand for glasses-free 3D solutions to support events on a national basis. BML offers the opportunity to connect with leading companies in event industry and their expert team provides the wherewithal to deliver the highest quality 3D experience possible in demanding environments.

About Magnetic 3D
Headquartered in New York City, Magnetic 3D ( designs and produces industry leading end-to-end autostereoscopic 3D display solutions, 3D digital media and 3D services. Magnetic 3D’s Enabl3D™ hardware and software solution modifies flat panel displays, enabling them to show High-Definition 3D video content without the need for any special eyewear. The company focuses on exceeding client’s 2D expectations by delivering the highest quality, glasses-free 3D visual experience in retail digital signage, hospitality, movie-theaters, casino gaming, hotels and other public venues.

About BML-Blackbird
BML-Blackbird ( is a Theatrical Services Company and a leading national provider of technical event production services. With over 30 years of production experience, BML-Blackbird provides a broad array of services to the arts, entertainment, and event industries including theatrical lighting systems and equipment, rigging, staging, audio systems, and comprehensive technical and production services. BML-Blackbirds projects span across numerous industries including special events, film, television, concerts, business meetings, sporting events, retail environments, and trade shows. BML-Blackbird services over 1500 events annually in addition to supplying rental equipment to clients around the country.

Source: Magnetic 3D

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