Wednesday, April 24, 2024

NAB Show 2024: Innovating Media with Creator Lab and PropelME

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In case if you missed

The NAB Show 2024, taking place from April 13-17 at the Las Vegas Convention Center, promises to be a groundbreaking event for professionals in the broadcast, media, and entertainment industries. As the world’s leading live event for technological innovation in these sectors, the NAB Show is set to explore the latest trends shaping the future of digital storytelling, including artificial intelligence, streaming, virtual production, live events, the creator economy, and advertising.

This year, the NAB Show introduces two significant initiatives: Creator Lab and PropelME, each designed to foster innovation and provide unique opportunities for creators and startups in the rapidly evolving media landscape.

Introducing Creator Lab: Empowering the Creator Economy

The Creator Lab is a novel addition to the NAB Show, aimed at supporting the burgeoning creator economy. This initiative offers a highly interactive platform for attendees, featuring hands-on workshops and networking events led by industry experts. Topics of discussion will include the role of AI in production, video utilization for corporate messaging, and the creation of a resilient infrastructure for content ecosystems. With Jim Louderback and Robin Raskin at the helm, Creator Lab is poised to offer an unparalleled experience for participants.

PropelME: Launching Startups into the Spotlight

PropelME, is a digital forum specifically designed for startups, culminating in a live experience at the NAB Show. This initiative invites trailblazers and tech innovators to apply for an opportunity to showcase their solutions in a dynamic environment that only the NAB Show can provide. PropelME represents a significant step forward in connecting creative ideas with technological advancements.

A Convergence of Creativity and Technology

Chris Brown, the executive vice president and managing director of NAB Global Connections and Events, highlights the importance of these new programs. “Creator Lab and PropelME epitomize the spirit of innovation at the 2024 NAB Show, offering a dynamic space where creativity and technology intersect,” Brown stated. These initiatives underscore the NAB Show’s commitment to guiding attendees through the changing media landscape and introducing them to the technologies and companies that are redefining entertainment.

Educational Opportunities and Networking

The NAB Show remains a hub for learning and connection, structured around the core themes of Create, Connect, and Capitalize. Attendees can look forward to engaging conference programs and workshops, such as the Devoncroft Executive Summit, Post|Production World, Streaming Summit, and more. These sessions are designed to provide invaluable insights into the latest industry trends and innovations.

The NAB Show where its focus on next-generation technology and superior audio and video experiences, the NAB Show is a must-attend for anyone looking to stay ahead in the broadcast, media, and entertainment industries. For more information, visit the NAB Show website

About the NAB Show and NAB

The NAB Show is the premier conference and exhibition for the broadcast, media, and entertainment industries, produced by the National Association of Broadcasters. It serves as the ultimate marketplace for discovering new technologies and networking with global visionaries. The National Association of Broadcasters is the leading advocacy association for America’s broadcasters, advancing their interests through legislative, regulatory, and public affairs efforts.

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