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Danoo To Acquire Ideacast; National Cinemedia And Kleiner Perkins Caufield & Byers To Take Significant Stake In New Entity

Danoo To Acquire Ideacast; National Cinemedia And Kleiner Perkins Caufield & Byers To Take Significant Stake In New Entity

Category Leaders in Location-Based Media and Captive TV Join Forces in New Venture Providing Scale for Marketers Danoo, a leading digital location-based media network with interactive video screens in popular retail locations, has acquired IdeaCast, the leading provider of advertising in the rapidly expanding captive television category. This combination creates one of the largest and [...]

Danoo, Inc Announces a Breakthrough in Mobile Content Delivery

Danoo, Inc Announces a Breakthrough in Mobile Content Delivery

Danoo Inc, a rising leader in the digital place-based media landscape, announced today the rollout ofa powerful new advertising solution. Recent campaigns with ABC, Electronic Arts, HISTORY™ and others combined two of the fastest growing categories in advertising – digital place-based media and mobile marketing. Results indicate that Danoo has the potential to deliver content [...]