Since December 2010, the company Interactive Point of Sale GmbH (ipos24.tv) has been equipping “Rent a Terstappen” branches with its interactive station TV. iPOS24 has thus succeeded in gaining another large customer in the international car rental sector.
Terstappen is currently expanding its station network at major German airports and, with new business-class counters, offers business travellers a particularly quick and professional service. An important module which is to be implemented at all stations in this even more customer-orientated approach will be the digital signage solution from iPOS24.
The iPOS24 software solution “Ariane” will enable Terstappen to enhance the regional advertising impact. With its help the station managers at the various locations will be able to update and publish their offerings within a few minutes. In order to ensure the information is more up to date and attractive, Terstappen will complement it with editorial and customer services from iPOS24 and thus offer its customers political, sports, cultural and weather news.
“Our most important capital is our customer satisfaction – and the solutions from iPOS24 will enable us to guarantee this at a new level. We decided on this partner because we were looking for a professional in point-of-sales communication. We are certain that together we can provide a digital means of addressing customers which will totally satisfy the international requirements of Terstappen,” explains owner Hubert M. Terstappen.
About Terstappen Car Rental:
Terstappen Car Rental, which is headquartered in Duisburg, has for many years been one of the leading car rental firms in North Rhine-Westphalia, and it is increasingly growing throughout Germany. In the meantime the company has airport stations in Frankfurt, Hamburg, Munich, Stuttgart and Düsseldorf. From February 2011, Terstappen Car Rental will also be represented at Tegel airport in the capital Berlin. This important step will allow company boss Hubert M. Terstappen to continue to close the gap to the other four international car rental companies at Germany’s major airports.
With more than 50 stations throughout Germany the mobility service provider recorded annual sales of around 40 million euros in 2009.
Rent a Terstappen offers its customers a large car pool (some 4,000 vehicles) with primarily German makes, such as Mercedes, BMW, VW and Audi. For many years, the customised quotes and flexibility with respect to all customer wishes have been regarded as a particular strength of the innovative company. The worldwide links of Terstappen Car Rental as a master licensee of the American brands Dollar Rent a Car and Thrifty Car Rental and the associated rental options at more than 1,600 stations in over 100 countries is a further major success factor of the expanding company.
The digital-signage-supplier Interactive Point of Sale GmbH (iPOS24) offers the Infotainment system „Ariane” which allows placing information at the Point of Sale through a TV, plasma or LCD screen. Through a web interface customers can create individual broadcasting loops using various contents, such as product information, advertising clips, promotions or news and place offers and promotions in real-time on the screen in the branches.
As a full service-provider iPOS24 offers, in addition to the leasing of hardware, topical news covering politics, sports, weather and culture providing those sorted by topic and region. With the topical editorial content which is daily provided by the iPOS24 editorial team and integrated into the infotainment program, „Ariane” offers the end customer a subjectively felt added value at the Point of Sale.
Today already multi-national companies in five European countries trust in the solutions and services as well as in the customized editorial content of the Interactive Point of Sale GmbH.
Interactive Point of Sale GmbH
E-Mail: info [at] ipos24.tv