Online displays to bring Canada’s leading travel specialist closer to its retail customers
Expedia® CruiseShipCenters®, announced today they are partnering with ScreenScape Networks (“ScreenScape”) the leading provider of community-based digital signage solutions to power intelligent displays inside the company’s retail locations across North America.
“We have strong relationships with the world’s leading travel suppliers,” says John Mast, Vice President of Marketing for Expedia CruiseShipCenters. “Place-based media offers our partners a new and richly-visual way to communicate with retail customers across our entire network while improving the consistency of our brand.”
ScreenScape is a software platform that connects businesses and helps them to engage audiences inside real world places using Internet-enabled digital displays. ScreenScape’s community-based approach represents a shift in the way digital signage networks are built and in the way digital content, such as online video, is distributed to places of business. Using a ScreenScape Group, Expedia CruiseShipCenters can form its own place-based media network consisting of its own retail locations or any other business that is a member of the ScreenScape Community.
“As equipment costs decline, and as digital content becomes more readily available, it is only natural that we would want to apply this technology to show our customers their dream vacation,” continued Mast. “Place-based media is coming of age and ScreenScape is helping to make this technology easier to deploy and easier to manage.”
“We’d like to welcome Expedia CruiseShipCenters to the ScreenScape Community,” said Kevin Dwyer, CEO of ScreenScape. “They join a vibrant travel and tourism community already using ScreenScape. It is gratifying to see so many interesting partnerships in this industry being expressed through place-based media.”
About Expedia Cruise Ship Centers
Expedia CruiseShipCenters provides exceptional value and expert advice for travelers booking cruises and vacations through its network of more than 170 franchise locations. As part of Expedia, Inc., the largest online travel company in the world, the company’s 4,000+ Vacation Consultants have been navigating spectacular vacation experiences for customers across North America for more than 25 years. Named a fast-growing franchise by MSN Money, Expedia CruiseShipCenters offers flexible, rewarding business opportunities for Consultants and Franchise Owners with a passion for travel.
Visit us online at http://www.cruiseshipcenters.com or follow us on Twitter and Facebook
ScreenScape is an online service for engaging audiences in the real world through the use of digital displays. By offering a repository of community-shared content and a pool of targeted sales and marketing opportunities ScreenScape makes place-based media easier and more affordable to deliver and more effective as a tool for engaging with today’s connected consumer.
Visit us online at http://www.screenscape.com or follow us on Twitter and Facebook.
Source: ScreenScape Networks