Formerly known as Toronto Life Square and sometimes referred to as Canada’s Times Square, the intersection of Yonge and Dundas is one of the busiest in the country. Connected to the PATH, the world’s largest underground shopping complex with 27 km (16 miles) of shopping arcades, there is a direct entrance to Dundas Subway Station, where each day over 860,000 people enter this highly influential area to work. The courtyard at Yonge & Dundas Square is host to more than 1000 events per year such as live concerts, promotional and charity events, free movies and festivals, drawing over 1 million event specific patrons into the area!
Titan Canada took over management of the interior and exterior media at the venue in August of 2012 and have now upgraded to the latest version of Audience – Audience 4.2 – which provides a powerful, flexible solution used to create, control, distribute and display content, including live video streaming of special events across the digital signage network.
Controlling the massive outdoor 2400 square foot, curved LED video screen, with a 34 panel digital tile surround, the Audience platform also controls the content for an additional 20 LED and LCD screens within the development. The digital network, in combination with a variety of floor graphics, wall banners, pillar wraps, escalator wraps and backlit posters, also controlled by Titan Canada, make the company the largest advertising supplier at Yonge & Dundas Square offering advertisers the opportunity for complete media domination of the square.
For further information, please contact Jim Vair, Vice President Business Development.
T: 905 946-1122 ext 231.
About Capital Networks Limited
Capital Networks Limited is a privately held company based in Markham, Ontario, Canada. Established in 1991, Capital Networks is a respected leader in the supply and support of advanced multimedia systems to communications companies engaged in cable television, broadcasting, digital signage and place-based media. Capital Networks has sold Audience™ software into a variety of market segments including Education, Corporate, Municipal and Retail applications in more than 40 countries. Clients include: OLGC, BBC, Peel Regional Police, United States Air Force, United States Marine Corps, Open Text, Cablevision, Rogers Cable TV, Cox Communications and many others.
Titan is a full service, North American media company, providing out-of-home solutions in sales, marketing, creative, research and maintenance of advertising on wallscapes, ground and highway structures, roof structure landmarks as well as specialty executions to maximize exposure. Titan’s media solutions span locally and nationally in Canada (Toronto, Edmonton, Montrea, Vancouverl) and the United States (Atlanta, Boston, Charlotte, Chicago, Dallas, Los Angeles, Minneapolis/St.Paul, New Jersey, New York, Philadelphia, Pittsburgh, San Francisco, and Seattle).
Source: Capital Networks Limited