News

Zoom Media / ClubCom and Gold’s Gym Enter Long-Term Agreement to Extend Digital Media Relationship

Zoom Media Group Inc. (“Zoom”), the world’s largest fitness digital media company, today announced a long-term extension of the relationship between ClubCom, LLC. (“ClubCom”), Zoom’s digital media network subsidiary, and Gold’s Gym, one of the largest and most respected health club organizations in the world. ClubCom will continue to operate the award-winning Gold’s Gym Broadcasting Network (GGBN), which is made available to all Gold’s Gym corporate and franchisee locations throughout the United States, Canada and the United Kingdom.  ClubCom formed the GGBN in June 2000 and has been operating the network for over 12 years.  ClubCom will also offer expanding digital media services, including ClubCom’s proprietary “FlexCast™” digital media management system.  The GGBN currently engages millions of viewers with a comprehensive integration of overhead music video programming, digital signage and personal viewing entertainment offerings.

“ClubCom has been one of our most important partners for more than a decade;” said Jim Snow, President of Gold’s Gym International. “ClubCom is the primary way we entertain, educate and communicate with our members while they workout.  It’s a comprehensive integration of cutting edge digital media technologies with dynamic Gold’s Gym specific programming content.”

“We are so fortunate to have been part of the Gold’s Gym family for such a long time period,” stated Tom Lapcevic, ClubCom’s President and Founder.  “Gold’s Gym is an incredible organization at every level, from the corporate and GGFA levels to the individual franchisees.  Gold’s Gym is an organization of world class individuals and business operators.”

“We are pleased to continue this partnership with Gold’s Gym, whose reputation in the fitness world speaks for itself,” says François de Gaspé Beaubien, CEO of Zoom Media Group.  “As we expand our digital footprint in Canada, it is imperative that we offer leading-edge technologies through respected placed-based environments.”

About Gold’s Gym: Established in Venice, Calif. in 1965, Gold’s Gym is the largest full service gym chain in the world with more than 700 locations in 43 states and 30 countries. Gold’s Gym offers the latest equipment and services, including group exercise, personal training, cardiovascular equipment, group cycle, Pilates and yoga. With nearly 3 million members worldwide, Gold’s Gym helps all kinds of people achieve their individual potential through fitness. For more information please visit www.goldsgym.com  or www.facebook.com/goldsgym.

About Zoom Media

Zoom Media Inc. is the largest targeted lifestyle media in Canada, comprising more than 30,000 billboards in over 4,000 establishments across 30 markets, including Quebec City, Montreal, Toronto, Calgary, Edmonton and Vancouver.  Zoom Media reaches specific target audiences through eight complementary networks that include resto-bars, college and university campuses, and fitness centers.  Research, event marketing, creative production and media integration services are also provided.  Zoom Media provides third-party media measurement through Nielsen media performance audits of all Zoom clients.  Zoom Media is a member of COMB and provides audited circulation of its advertising panels which report 99.4 per cent accuracy in our performance, the highest percentage of all OOH companies that are audited by COMB. Overall, Zoom Media Group Inc. owns and operates over 80,000 billboards across North America and Europe, of which more than 26,000 are digital. www.zoommedia.com

About ClubCom, LLC (“ClubCom”)

Established in 1998, ClubCom, is the leading provider of digital media networks for the fitness industry across the United States, Canada, the United Kingdom, Germany and Australia. Operating nearly 4,000 digital networks, ClubCom, manages privately branded media networks for many of the world’s leading health club organizations. ClubCom is a wholly owned subsidiary of Zoom Media Group Inc. www.clubcom.com

For additional information or to arrange an interview with François de Gaspé Beaubien, please contact:

Christie Spiropoulos
Zoom Media Inc.
Tel: (514) 448-9818.
Fax: (514) 448-7876.
E-mail: cspiropoulos [at] zoommedia.com or on Twitter @ZoomMediaCanada

Source: Zoom Media