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From newspapers to city-wide digital signage network

A newspaper publisher from Bayreuth implemented a city-wide digital signage network based on the HMP Hyper Media Player of the Swiss digital signage manufacturer SpinetiX.

With more than 35,000 customers in the region, the leading newspaper publisher in Bayreuth “Nordbayerischer Kurier” was looking for a way to display content within an urban network in the form of digital signage. Editorials, news articles and videos as well as external information sources (f.ex. weather data) should be displayed and presented in an appealing manner in premises of local businesses and in shop windows.

Assigned with the implementation of the project, the company TMT GmbH & Co. KG quickly came to choose the HMP100 player of SpinetiX. Beside the ease of installation and the small size of the HMP it was its unique high-performance playback of various media formats from different sources which made the difference. Also, the lifetime product warranty and the very low power consumption made that the Swiss specialist was the only choice.

In the city-heart of Bayreuth and at well-attended venues in the region around 30 installations of this innovative signage solution are already in use, with plans to increase their number according to the newspaper publisher. Using the TMT Sigma application (Signage Manager) the newspaper publisher is able to monitor all installations and to organize the screens remotely. Displayed are promotional advertisements, videos and in particular dynamic content which are supplied from various sources (videos, news, data feeds, tourist information, theater events and weather data).

Michael Rümmele, Managing Director of the “Nordbayerischer Kurier”: “Our signage network has fully met our expectations. Despite the complex technical requirements, the Sigma TMT software allows our employees to quickly and easily manage all content.”

Serge Konter, Marketing Manager of SpinetiX adds: “The signage solution from TMT impresses by its ease of use and its rich functionality. With our German Distribution Partner “Weyel Distribution”, we are looking forward to further challenges of this kind.”

About SpinetiX

SpinetiX SA is an award-winning Swiss hardware manufacturer of professional digital signage hardware devices. Find more information about SpinetiX products at www.spinetix.com.

Source: SpinetiX