Content Is Key To Successful Digital Signage Solutions
Tech Data Corporation (nasdaqgs:TECD) today announced that it has partnered with NEC Display Solutions to provide NEC’s content creation services to its channel of over 60,000 resellers. This new service provides resellers with the potential to capitalize on increased revenue and high-margin opportunities generated from creative development.
“Tech Data is pleased to add NEC’s content creation services to our digital signage offering,” said Wendy Maurer-Linsky, Vice President of Peripherals Product Marketing at Tech Data. “Digital signage has proven to be a rapidly growing industry and our partnership with NEC provides a great opportunity for resellers to increase profit in a fast-growing market. NEC’s content creation services establish a comprehensive, cost-effective digital signage network with dynamic content, regardless of budget or timeframe, enabling our reseller customers to assist their end-users with advertising campaigns, tradeshows, corporate websites, and more.”
NEC large-screen LCD displays are suited for use in digital signage applications including airports, hospitals, retail stores, corporate offices and quick-serve restaurants, offering essential technologies required to lower cost of ownership. Through its expertise in digital signage deployment, NEC can produce the appropriate content for any application or Content Management Software (CMS).
“NEC is fortunate to have Tech Data support our content creation services,” said Ashley Flaska, Vice President of Marketing for NEC Display Solutions. “This service is a necessity in the digital signage space and content is the most critical component. With the right messaging and creative content, customers will be able to see their display investment pay off.”
For complete access to all NEC products, contact a dedicated Tech Data representative at (800) 237-8931, ext. 82246, or visit www.techdata.com .
About Tech Data
Tech Data Corporation is one of the world’s largest wholesale distributors of technology products. Its advanced logistics capabilities and value added services enable 125,000 resellers in more than 100 countries to efficiently and cost effectively support the diverse technology needs of end users. Tech Data generated $24.4 billion in net sales for the fiscal year ended January 31, 2011, and is ranked 109th on the Fortune 500(R). To learn more, visit www.techdata.com .
About NEC Display Solutions of America, Inc.
Headquartered in Itasca, Ill., NEC Display Solutions of America, Inc., is a leading designer and provider of innovative desktop LCD monitors, commercial- and professional-grade large-screen LCD displays, a diverse line of multimedia and digital cinema projectors, and integrated display solutions. NEC Display Solutions develops leading-edge visual technology and customer-focused solutions for a wide variety of markets, including enterprise, healthcare, education and digital signage. For additional information about NEC Display Solutions of America monitors, consumers can call (866) NEC-MORE, or visit the website at www.necdisplay.com .
For more information Contact:
Tech Data Corporation
Brian Kosoy, 727-299-8865
Public Relations Manager
brian.kosoy [at] techdata.com
Source: Tech Data