Amscreen announce deal with France’s national lottery operator La Francaise des Jeux

Leading digital signage provider announce deal with La Francaise des Jeux

Amscreen, the UK’s largest nationwide digital media network owner, has today announced a deal with La Francaise des Jeux, France’s national lottery operator, which will see 4,000 electronic jackpot communication displays installed in stores across the country.

La Francaise des Jeux, which has 28 million lottery players and annual sales in excess of 10.5 billion Euros, have partnered with Amscreen to develop a window display screen for the real-time communication of Loto and Euro Millions jackpot information. They have called on Amscreen to deliver accurate, visible and attractive information to their customers that can be updated using SMS, Ethernet or Wifi connectivity. The combination of Amscreen’s electronics, display and communications expertise made them the obvious choice for the French organisation, which has close to 35,800 sales outlets across the nation.

Simon Sugar, CEO of Amscreen, said: “This deal with La Francaise des Jeux builds on our success with deploying lottery solutions for Camelot in the UK and also further marks our expansion onto the European market following on from our deal with BP Europe. La Francaise des Jeux have terminals in over 25,000 stores nationwide and we look forward to rolling out our displays across the network.”

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For further information, please contact Sophie Kay on 0207 693 6973 or sophiekay [at] frankpr.it

About Amscreen:

Amscreen is a leading supplier of digital signage solutions to the European lottery market, offering robust, end-to-end solutions via its unique wireless plug and play technology. Solutions are tailored to the unique requirements of individual Lottery Operators for reliable and effective Jackpot Communication to customers in-store at the retail point of purchase, helping to prompt ticket sales. Amscreen’s wireless LED Jackpot Communicators have been successfully deployed by Camelot across the UK and Loterie Nationale in Luxembourg, demonstrating Amscreen’s flexibility in delivering both fully automated and Operator managed solutions.

As well as supplying the Lottery market, Amscreen is the UK’s largest Digital Out of Home media company. Its networks broadcast from more than 3,000 sites across the UK and are an effective communication tool for clients such as BP, Shell and WHSmith and a range of blue-chip advertisers such as BSkyB, Amex, Visa, B&Q, Camelot, Redbull and Lucozade. Amscreen’s media networks provide an ideal opportunity for Lottery Operators to advertise and promote ticket sales at short notice, particularly as Jackpots rollover.

To find out more about Amscreen’s Lottery Jackpot Communication solutions visit http://www.amscreen.co.uk/digital-signage/lottery-signs-wireless-led-jackpot-displays.html

To learn more about Amscreen’s previous work with Camelot, visit http://www.amscreen.co.uk/screen-media/camelot_lottery_jackpot_communication.html

To find out more about advertising on Amscreen’s media networks visit http://www.amscreen.co.uk

If you are a Lotto company and want to find out more information about how Amscreen could help your company, please contact info [at] amscreen.co.uk

Source: Amscreen