Alpha Video & Audio, Inc., and its digital signage division, Digital Display Group (DDG), announced that it has been selected to design and integrate its digital signage solution, as well as upgrade audiovisual components, into all eight Choctaw Casinos in Oklahoma. The casino chain, one of the largest in the Southern United States, entered into the $3.6 million enterprise-wide deal that utilizes DDG’s CastNET digital signage software to drive the casino’s marketing messaging and gaming initiatives.
Alpha Video’s Digital Display Group, developer of the CastNET signage solution, will provide a flexible, secure, and efficient advertising system to promote the casino’s marketing, restaurants, hotels, spas, and nightlife with vibrant and real time messaging. The signage system will be utilized by Choctaw to drive messages related to the casino’s menu boards, event center performances, travel plaza information, conference schedules, point of sale solutions, and gaming-related marketing. CastNET will also allow the casino’s to control the floor with jackpot celebrations when a winner hits a jackpot, triggering lights, sound and interruption of displays with celebrations that excite the entire casino and promote individuals to continue playing. In addition, numerous interactive kiosks will be installed for wayfinding purposes, which allow casino customers to find their favorite game locations and amenities.
“Digital Display Group’s CastNET digital signage solution is providing us with the technology we need to take our casino marketing programs to the next level,” said Taron Graves, Media Manager for Choctaw Casinos.
Alpha Video, a leading professional video systems integrator, is also working with the Choctaw casino chain to update its entire audiovisual system. Upgrades include lighting installation, audio, video, and complete control systems throughout the facility.
Paul Medlin, Associate Director of Business Development for Digital Display Group, says, “Choctaw Casinos is one of the first projects industry-wide that will be integrated with a best-in-class digital signage solution and audiovisual upgrades from one company. This unique deployment is sure to truly create an enterprise-wide environment, something that exceedingly more customers are now requesting in order to improve time and resource efficiencies, utilizing one platform.”
Along with Alpha Video’s state-of-the-art AV components, DDG will provide mission critical functionality to over 230 screens, along with a full range of services, including: consulting, creative development and strategy, project management, training, technical support, and full-scale integration.
For more information from Alpha Video or Digital Display Group, please call (952) 896-9898 or (800) 388-0008.
About Alpha Video & Audio, Inc.
Since 1970, Alpha Video, a member of Professional Systems Network Inc. (PSNI) has been a leading digital video systems dealer, integrator and provider of visual communications solutions. Alpha specializes in products, systems and services for video and digital media content creation, management and distribution.
About Digital Display Group
For over fifteen years, Digital Display Group (DDG), a division of Alpha Video & Audio, Inc., has been the leading Web-enabled solution for creating and managing digital signage for Fortune 500 companies, entertainment venues, retail outlets, cable advertisers, and schools worldwide. It’s revolutionary CastNET digital signage solution is backed by over 38 years of experience in audiovisual and IT integration.
Both Alpha Video and Digital Display Group are held and headquartered at 7711 Computer Avenue, Minneapolis, Minnesota 55435; tel: (800) 388-0008 or (952) 896-9898; fax: (952) 896-9899; web sites: www.alphavideo.com and www.digitaldisplaygroup.com.
Alpha Video & Audio, Inc.
lesliep [at] alphavideo.com
Source: Alpha Video